Senior Product Marketing Manager (Observability)

Location: Germany (Remote)

Base compensation: EUR 97,034–116,441 per year; includes Restricted Stock Units (RSUs).

Company

hirify.global develops Grafana Cloud, a fully managed observability platform built on open source and open standards for unified visibility across telemetry and other data.

What you will do

• Define product value, messaging, competitive positioning, and go-to-market strategy with product managers.
• Create customer-facing materials such as reference architectures, implementation guides, product information, enablement collateral, blogs, webinar outlines, and video scripts.
• Own customer lifecycle campaigns covering competitive positioning, retention, upsell, and cross-sell.
• Conduct market and customer research to identify pain points, competitive dynamics, and opportunities.
• Train and enable go-to-market and sales teams on product capabilities and customer value.
• Develop AI-forward product marketing tools and workflows, including shared product knowledge resources.

Requirements

• 4+ years of relevant experience in product marketing, solutions marketing, or product management.
• Experience marketing and selling to a technical audience.
• Passion for open source, cloud native, and infrastructure technologies.
• Ability to drive complex projects efficiently from start to finish.
• Ability to clearly articulate the value of technical products to customers and sellers.
• Experience leading product or feature launches autonomously and as part of a team.
• Experience using AI tools such as ChatGPT and Claude to automate messaging and workflows.
• Comfort working with varied internal and external stakeholders in complicated processes.
• Strong product and technical curiosity that supports clear packaging, positioning, and messaging.
• Demonstrated quantitative analytical skills for campaign performance, lifecycle metrics, and data-driven recommendations.
• Exceptional writing and communication skills, together with a strong record of execution and delivery.

Culture & Benefits

• 100% remote work with a global culture and team members across 40+ countries.
• Transparent communication, open decision-making, autonomy, and high trust.
• Open source roots and an innovation-driven, scaling organization.
• Career growth pathways and approachable, visible leadership.
• In-person onboarding with fellow new team members.
• 30 days of annual leave per year, including 3 Grafana Shutdown Days, subject to local legislation.