Associate Manager, Events and Field Marketing (B2B Marketing)

Location: Remote; candidates must be currently based in the United States. Travel approximately 25% within the United States.

Salary: Base compensation of $69,800–$88,665 per year; may also include a sales-based or performance-based bonus.

Company

hirify.global is a consumer intelligence company delivering consumer buying insights, analytics, and data platforms across more than 100 markets.

What you will do

• Develop event marketing plans covering target audiences, messaging, customer experiences, and commercial outcomes.
• Write invitations, promotional emails, and follow-up communications; build emails and landing pages; and coordinate digital and social promotion.
• Partner with Sales to identify priority accounts and contacts, align meeting goals, and prepare outreach resources.
• Deliver on-site activations and coordinate event logistics with Marketing Operations.
• Execute post-event campaigns, coordinate lead capture and qualification, and route leads to Sales.
• Report on audience engagement, lead quality, follow-up, and pipeline contribution, using findings to improve future programs.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• 3+ years of relevant B2B marketing experience, typically in event marketing, field marketing, customer marketing, or demand generation.
• Experience developing and executing marketing programs within agreed priorities and resources.
• Strong writing skills and hands-on experience building emails and landing pages.
• Experience partnering with Sales on customer outreach and engagement.
• Strong project management skills with the ability to manage overlapping timelines and stakeholders.
• Ability to interpret performance data and recommend practical improvements.
• Must be physically located in the United States.

Nice to have

• Experience delivering on-site B2B event activations or targeted customer programs.
• Experience using email marketing and marketing automation platforms such as Marketo, Microsoft Dynamics, or Pardot.
• Experience using CRM and event platforms for lead tracking and reporting.

Culture & Benefits

• Flexible working environment.
• Comprehensive health insurance, life insurance, and industry-leading parental leave.
• Volunteer time off and LinkedIn Learning.
• Employee Assistance Program and education support.
• Inclusive workplace focused on diversity, equity, and inclusion.