Marketing Enablement Specialist (AI)

Location: Hybrid in Barcelona, Spain. Candidates must already have the legal right to work in their country of residence or the location of the role; visa sponsorship is not available.

Company

hirify.global Group operates a healthcare platform connecting patients with doctors through marketplaces, SaaS products, and AI tools across 13 countries.

What you will do

• Translate marketing processes, standards, and frameworks into knowledge-base articles, learning materials, and actionable guidance.
• Maintain and improve documentation, templates, and learning resources across markets.
• Create content covering best practices, frameworks, and productivity insights for marketing teams.
• Design, deliver, and continuously improve learning programs for new and existing marketers.
• Partner with marketing leaders to support process rollouts, adoption, and gap identification.
• Train and optimize an internal AI chatbot, monitor HubSpot updates and marketing trends, and convert relevant information into team guidance.

Requirements

• Degree in Marketing, Business, or a related field.
• Experience leading trainings or serving as a go-to resource for colleagues.
• Strong writing, communication, and content-creation skills, with the ability to explain complex topics clearly, practically, and engagingly.
• Strong conceptual thinking and the ability to structure, simplify, and scale knowledge across diverse teams.
• Curiosity and the ability to grasp new concepts quickly.
• Strong level of business English.

Nice to have

• Marketing experience with hands-on use of HubSpot.

Culture & Benefits

• Healthcare insurance, wellness support, gym memberships, and mental health support.
• Vacation, birthday leave, and additional time off focused on work-life balance.
• Local benefits may include meal vouchers, transport allowances, and extended parental leave.
• Career development opportunities through learning, internal growth, and cross-functional projects.
• Inclusive, diverse, global working environment with flexible hours and remote-work options depending on the role and team.
• Office hubs are available in Barcelona, Warsaw, Curitiba, Rio de Janeiro, Mexico City, Bogotá, Munich, Rome, and Bologna.

Hiring process

• Introductory chat with a Talent Partner.
• Hiring Manager interview followed by a final interview.
• References and offer.