Sales Manager, DACH (AI/SaaS)

Location: Remote in Germany to start, with regular travel to the Copenhagen and London offices and across DACH; transition to the German office once established.

Company

hirify.global provides a frontline operating system combining communications, learning, engagement, operations, scheduling, and built-in AI for hospitality and other frontline-work brands.

What you will do

• Own DACH revenue, including forecasting, target achievement, and weekly performance explanations.
• Hire, onboard, and coach AEs and BDRs while setting performance standards for the DACH commercial team.
• Personally close enterprise and mid-market deals with restaurant groups, hotel chains, and retail brands operating 50 to 500+ locations.
• Adapt the ICP, messaging, objection handling, pricing guardrails, partner motion, and sales playbook for DACH.
• Run MEDDPICC, maintain clean pipeline management, and ensure the economic buyer is involved by the second meeting.
• Build relationships through Internorga, Intergastra, DEHOGA, operator communities, and integration partners, while bringing DACH customer needs into the product roadmap.

Requirements

• 7+ years of B2B SaaS sales experience and 2+ years of people leadership experience.
• Experience building a sales team in DACH, ideally as an early commercial hire in Germany for a scale-up.
• Strong preference for selling personally, including enterprise and mid-market deals.
• Experience with hospitality, retail, or HR tech in DACH; experience selling to operators is especially relevant.
• Data-driven pipeline management skills and the ability to assess whether a quarter will land from pipeline performance.
• AI-first working style, including daily use of Claude or similar tools for research, deal preparation, analysis, and building.
• Previous experience building a team and demonstrating the subsequent development of team members.
• Native German and excellent English.

Nice to have

• Experience as an early commercial hire in Germany for a scale-up.
• Experience selling to hospitality, retail, or HR tech operators rather than primarily to IT buyers.

Culture & Benefits

• Fast growth, internal promotion, rapid decision-making, and significant responsibility from the start.
• Honest feedback, active coaching, and autonomy to experiment.
• Work that affects the daily lives of frontline workers.
• Regular collaboration with sales, customer success, marketing, founders, and experienced operators.
• Prime office location, team lunches, Friday bars, padel tournaments, wine tastings, offsites, top-tier equipment, and a stocked fridge.
• Competitive salary and warrant package.

Hiring process

• Apply even if not every qualification is met.
• Report to the CRO and collaborate closely with commercial and company leadership.