Associate Director, Paid Social

Location: Remote within the United States, with the candidate located in the Pacific or Mountain time zone; roles open in Los Angeles, Phoenix, Portland, San Diego, and San Francisco.

Salary: $96,000–$135,000 USD annually for a 40-hour workweek; range depends on experience, expertise, physical location, and organizational impact.

Company

hirify.global is a pioneering technology and marketing services company creating integrated end-to-end digital experiences for global brands through a distributed team of digital specialists.

What you will do

• Lead paid social strategy across Meta Ads, TikTok, Snapchat, and Reddit to drive client KPIs.
• Act as the day-to-day Meta Ads contact for a large, complex client account and align recommendations with business objectives.
• Own the client social account roadmap, prioritizing tests across performance goals, creative strategy, and cross-channel initiatives.
• Establish and evolve paid social processes, best practices, platform QA frameworks, and measurement standards.
• Prioritize projects and tests through clear communication about resourcing with internal teams and clients.
• Build and lead high-performing teams through onboarding, delegation, coaching, and people-manager development.

Requirements

• Minimum 5 years of paid social advertising experience and minimum 2 years of management experience.
• Proven success scaling paid social programs for enterprise-level or highly complex clients.
• Deep proficiency with Meta Ads Manager and the ability to communicate paid social goals, targets, and direct-response tactics to clients.
• Experience planning, launching, and optimizing full-funnel paid social campaigns, including setting up and analyzing brand lift studies.
• Excellent organizational, strategic, and communication skills, including the ability to oversee multiple projects and teach optimization tasks to several team members.
• Ability to foster a collaborative, inclusive, and high-performing team culture.
• Ability to develop and execute strategic paid social plans aligned with client objectives and measurable business growth.
• Strong problem-solving skills and adaptability across evolving platforms, market conditions, and client needs.
• Located in the Pacific Standard Time or Mountain Time zone.

Nice to have

• Experience launching new channels and building accounts from scratch, including setup, testing, and scaling.
• Hands-on experience planning, launching, and optimizing paid social campaigns on Reddit and X.

Culture & Benefits

• Remote-first organization with collaboration across people in 20+ countries.
• Inclusive, barrier-free workplace with support for reasonable accommodations.
• Equal opportunity employer participating in E-Verify.
• B Corp-certified company focused on purpose-driven work.
• Global opportunities, professional growth, autonomy, and benefits designed to support employees.