Business Development Lead (AI SaaS)

Location: Hybrid, hirify.global Copenhagen, Denmark

Company

hirify.global develops an AI-powered frontline operating system for communications, learning, engagement, operations, and scheduling, used daily by more than 350 hospitality and retail brands across the UK, the Nordics, and Germany.

What you will do

• Own outbound-sourced pipeline generation, set targets with sales leadership, and identify the segments, markets, and plays that generate revenue.
• Lead and coach the BDR team, including hiring, call reviews, live call listening, AI roleplays, and development toward AE roles.
• Design and optimize targeted outbound plays across phone, email, and LinkedIn, using AI for research and personalization where appropriate.
• Monitor connect rate, meeting rate, show rate, and meeting-to-opportunity conversion, identifying and fixing funnel leaks.
• Partner with marketing to turn successful messages, segments, events, and campaigns into outbound plays.
• Continue making outbound calls and model effective cold-calling practices for the team.

Requirements

• 4+ years of experience in B2B SaaS business development, including at least 1–2 years leading a team of BDRs.
• Demonstrated success exceeding pipeline targets with measurable results.
• Strong cold-calling experience and willingness to make calls personally.
• Experience designing sales processes, sequences, and reporting, with hands-on experience in HubSpot or a similar system.
• Experience with sales and prospecting tools such as Clay and Apollo.
• Daily practical use of Claude or similar AI tools for research, personalization, and analysis.
• Ability to coach BDRs consistently and build regular practice into team routines.
• Excellent English.

Nice to have

• German language skills.
• Danish, Swedish, or Norwegian language skills.

Culture & Benefits

• Hybrid, full-time role based in Copenhagen with a prime office location.
• Fast growth, internal promotion opportunities, and meaningful responsibility from day one.
• Honest feedback, active coaching, and autonomy to experiment.
• Competitive salary and warrant package.
• Team lunches, Friday bars, padel tournaments, wine tastings, offsites, top-tier equipment, and stocked office refreshments.