Sr. Marketing Excellence Lead

Location: Toronto, Ontario, Canada

Company

hirify.global is an IT solutions provider serving U.S. commercial and SMB organizations and the Canadian market through secure cloud, AI, software, and digital workplace solutions. It is part of World Wide Technology and provides access to the Advanced Technology Center for testing and validating innovative solutions.

What you will do

• Own cross-functional execution across sales, pre-sales, marketing, digital, and supporting teams, translating TSD strategy into integrated plans with milestones, owners, dependencies, and success criteria.
• Resolve cross-team handoffs, conflicts, and execution gaps, escalate decisions with recommendations, and represent TSD in enterprise forums.
• Design KPI frameworks and executive dashboards, define metrics and targets, analyze performance and risks, and recommend corrective action and investment priorities.
• Run weekly operating reviews, present KPIs and outputs to TSD leadership, track commitments, and own inputs and executive narratives for monthly and quarterly business reviews.
• Own the SMB marketing calendar, campaigns, events, offers, digital execution, e-commerce strategy, and measurement of pipeline, conversion, revenue, adoption, and customer experience.
• Lead process improvement, standard playbooks, change management for new tools and AI-enabled practices, and adoption and outcome tracking.

Requirements

• 8+ years of progressive experience in business operations, sales or marketing operations, strategy, or program management, including 4+ years leading complex cross-functional initiatives in a technology, software, cloud, or services organization.
• Proven ability to drive execution across multiple teams and engines without direct authority, including at director level.
• Experience designing KPI frameworks and executive dashboards and presenting performance and recommendations to senior leaders.
• Strong working knowledge of SMB sales and marketing, including campaign planning, demand generation, and e-commerce or digital selling.
• Strong analytical skills and proficiency with CRM tools such as Salesforce, BI tools such as Power BI or Tableau, and Excel.
• Advanced program and change management skills.
• Executive presence and exceptional written and verbal communication.
• Bachelor’s degree in business, marketing, or a related field required.

Nice to have

• PMP, Lean Six Sigma, or similar certification.
• MBA or equivalent experience.

Culture & Benefits

• Collaborative, supportive, and high-performing environment focused on customer and team success.
• Flexible workday planning.
• Inclusive culture supporting diversity, inclusion, belonging, and authenticity.
• Competitive benefits available from day one.
• Remote onboarding with digital interviewing and accommodation support during recruitment.
• Criminal record check, education verification, and reference checks before joining.

Hiring process

• Digital interviewing is used for all applicants.
• Accommodation is available during the recruitment and interview process.
• Before starting, candidates undergo a criminal record check, education verification, and reference checks.