GTM Enablement Program Manager

Location: Phoenix, Arizona, United States

Company

hirify.global provides cloud-based shop management software for commercial heavy-duty repair shops and uses AI to improve operational efficiency.

What you will do

• Own the GTM enablement portfolio for Marketing, BDR, Sales, and relevant Customer Success expansion motions.
• Discover enablement needs, align stakeholders, define outcomes, and translate ambiguous requests into scoped programs.
• Lead launch and change readiness for product releases, pricing and packaging changes, and process changes.
• Build talk tracks, plays, discovery guides, objection handling, demo narratives, training programs, and manager coaching materials.
• Own enablement content management, taxonomy, versioning, governance, intake, freshness, retirement, and the shared Revenue Team onboarding foundation.
• Define and report program measures including readiness, talk-track adherence, Salesforce hygiene, content freshness, onboarding completion, time to productivity, win rate, deal size, cycle length, and attach rate.

Requirements

• 3–5 years of experience in sales enablement, revenue enablement, sales operations, or a closely related GTM function.
• Experience owning programs or processes end-to-end, from definition and documentation through delivery, measurement, and handoff.
• Experience building sales-facing enablement content such as talk tracks, plays, training materials, or coaching guides and delivering it live.
• Fluency across discovery, strategic alignment, program management, content development and delivery, and measurement.
• Process design and documentation skills, including turning undefined workflows into documented, tracked, and governed systems.
• Strong program and project management skills with the ability to manage multiple concurrent launches.
• Confident facilitation, strong written and verbal communication, and the ability to explain ideas to technical and non-technical audiences.
• Self-directed judgment, strategic initiative, autonomy, and comfort managing manager-tier stakeholder relationships.
• Working knowledge of Salesforce and conversation intelligence tools.
• Bachelor's degree in Business, Communications, Marketing, Education, or a related field is preferred.

Nice to have

• Experience with Claude or other AI tools.
• Familiarity with the Sandler Selling methodology.

Culture & Benefits

• Work in a fast-moving, high-performing environment with autonomy over program execution and outcomes.
• Use Claude and other AI tools for drafting, program management, content development, and analysis.
• Participate in hirify.global's AI Builders Cohort.
• Follow confidentiality and compliance requirements and perform other duties as assigned.
• Work primarily at a desk using computers and phones; the role may require lifting or moving up to 10 pounds and other routine physical activities.