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6 дней назад

Sr. Director, Acquisition Marketing (Fintech)

175 000 - 215 000$
Формат работы
hybrid
Тип работы
fulltime
Грейд
director
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Sr. Director, Acquisition Marketing (Fintech): Owning and scaling paid acquisition for a retail trading platform with an accent on seven-figure monthly media budgets, international market expansion, and performance measurement. Focus on building acquisition across Europe and the rest of the world, leading performance marketing teams and partners, designing attribution and predictive cohort models, and driving experimentation across paid channels.

Location: Chicago, IL; hybrid schedule with in-office work Tuesday through Thursday and remote work Monday and Friday. The role is not open to remote candidates.

Salary: $175,000–$215,000 USD annually, plus a 15% annual target bonus.

Company

hirify.global operates a retail trading platform and futures brokerage with trading software, brokerage services, real-time support, and more than 2 million users.

What you will do

  • Own the paid acquisition function, multi-year strategy, annual plans, investment decisions, growth targets, and a seven-figure monthly media budget.
  • Build paid acquisition across Europe and the rest of the world, including market prioritization, entry sequencing, operating models, channel mix, localization, partnerships, and regulatory coordination.
  • Lead and develop performance marketers while managing agency and platform partner selection, commercial terms, and performance standards.
  • Direct experimentation, performance creative testing, acquisition reporting, daily pacing, and executive-level performance narratives.
  • Partner with Analytics and Data Science on multi-touch attribution and predictive cohort models.
  • Design growth loops connecting paid investment with organic, content, and SEO programs, and evaluate new channels, betas, and market shifts.

Requirements

  • 12+ years of experience in growth or performance marketing, ideally in D2C subscription-based or fintech businesses, including significant team leadership experience.
  • Demonstrated ownership of a scaled paid acquisition function with accountability for budget, team, and results.
  • Experience building paid acquisition in new international markets from the ground up, including market selection, operating model decisions, and local regulatory requirements.
  • Track record managing seven figures or more in monthly media spend with strong unit economics.
  • Deep expertise across web and mobile paid channels, including Google, Meta, YouTube, programmatic, influencer/affiliate, iOS, and Android.
  • Strong command of CAC, LTV, ROAS, payback period, incrementality, and media mix modeling, with hands-on experience partnering with Analytics and Data Science on attribution and predictive cohort modeling.
  • Experience building and developing marketing teams, including hiring, structure, and progression.
  • Experience owning agency and platform partner relationships, including commercial negotiation and performance management.
  • Executive presence, strategic thinking, prioritization, decisive trade-off management, and the ability to operate in ambiguity.
  • Exceptional reporting and data storytelling skills, including turning raw data into actionable executive narratives.

Nice to have

  • Previous B2C marketing experience in fintech.
  • Previous experience in the futures or brokerage industry.
  • Experience running paid and organic marketing as one combined growth system.
  • Experience scaling a function during rapid international expansion.

Culture & Benefits

  • Hybrid work with 20 additional flex remote days annually and five office-optional weeks tied to major holidays.
  • 23 days of annual paid time off, seven paid holidays, five conditional holidays, and one service day.
  • 401(k) plan with a company match of up to 3.5% of employee contributions.
  • Paid parental bonding leave, health, vision, and dental coverage.
  • Life and disability insurance covered 100% by hirify.global.
  • Dynamic culture focused on social connection, professional development, and employee recognition.

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