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3 дня назад

Manager, Paid Acquisition & Investment (Fintech)

118 465 - 157 875$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Manager, Paid Acquisition & Investment (Fintech): Owning and scaling paid acquisition campaigns across Meta, Google, TikTok, and Snapchat with an accent on precise execution, budget pacing, and customer acquisition efficiency. Focus on advanced campaign optimization, rigorous A/B testing, translating complex data into decisions, and consistently achieving CAC, CPA, and ROAS targets.

Location: Remote, United States; travel approximately 4+ times per year for in-person collaboration.

Annual full-time starting base salary: $118,465–$157,875, plus eligibility for an annual incentive program.

Company

hirify.global is a purpose-driven U.S.-based fintech company offering credit cards with clearer terms and customer experiences to consumers working to improve their credit.

What you will do

  • Own day-to-day campaign execution across Meta, Google Ads, TikTok, and Snapchat, from complex builds through launch and advanced optimization.
  • Manage advertising budgets and pacing against plan while optimizing toward Customer Acquisition Cost targets.
  • Translate marketing strategy into accurate campaign execution in partnership with creative and marketing teammates.
  • Drive a rigorous testing roadmap, including sophisticated A/B tests for paid media.
  • Analyze complex performance data and turn findings into actionable strategic decisions using CAC, CPA, ROAS, and LTV:CAC perspectives.

Requirements

  • 5+ years of hands-on experience independently managing and executing paid media campaigns, including Meta, Google Ads, and TikTok, in an analytical, performance-driven environment.
  • Proven experience acting as a subject matter expert, independently managing specific advertising budgets, and consistently achieving CAC, CPA, or ROAS targets.
  • Expert-level knowledge of platform-specific levers, bidding strategies, ad formats, and audience targeting.
  • Extensive experience designing, running, and measuring complex A/B tests for paid media.
  • Ability to manage channels end-to-end with minimal oversight and execute broader marketing strategies accurately.
  • Ability to monitor budget pacing and variance, optimize for quality acquisition, and use ROAS or LTV:CAC to guide decisions.
  • Ability to perform rigorous pre-launch quality assurance and ensure campaign setup matches strategic intent.
  • Ability to travel approximately 4+ times per year for in-person collaboration.

Nice to have

  • Experience in financial services, fintech, or consumer lending.
  • Experience independently scaling a business function in a fast-moving startup environment.
  • Familiarity with SQL for deeper, self-serve data analysis.

Culture & Benefits

  • Remote-first work environment with a culture centered on respect, dignity, empathy, collaboration, and inclusion.
  • Paid time off and paid parental leave.
  • 401(k) match and a monthly wellness stipend.
  • Health, dental, and vision insurance options, plus disability and life insurance.
  • Flexible spending accounts for childcare and healthcare.
  • The role is not eligible for new applicant employment authorization sponsorship.

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