Senior Product Marketing Manager (Observability)

Location: United States (Remote)

Base compensation: $162,275–$194,730 per year in the US, plus Restricted Stock Units.

Company

hirify.global develops Grafana Cloud, a fully managed observability platform built on open source and open standards for unified visibility across infrastructure and application data.

What you will do

• Define product value, messaging, competitive positioning, and go-to-market strategy with product managers.
• Partner with product management, engineering, and go-to-market functions to create reference architectures, implementation guides, product information, and sales enablement collateral.
• Own customer lifecycle campaigns covering competitive positioning, retention, upsell, and cross-sell.
• Conduct market and customer research to identify pain points, competitive dynamics, and growth opportunities.
• Teach product capabilities and value to go-to-market and sales teams through training and enablement.
• Execute hands-on marketing work including blogs, webinar outlines, video scripts, launches, and AI-forward messaging workflows.

Requirements

• 4+ years of relevant experience in product marketing, solutions marketing, or product management.
• Experience marketing and selling to a technical audience.
• Passion for open source, cloud native, and infrastructure technologies.
• Ability to drive complex projects efficiently from start to finish.
• Ability to articulate the value of technical products clearly to customers and sellers.
• Experience leading product or feature launches autonomously and as part of a team.
• Experience using AI tools such as ChatGPT and Claude to automate messaging and workflows.
• Comfort working with varied internal and external stakeholders in complicated processes.
• Strong product and technical curiosity applied to packaging, positioning, and messaging.
• Demonstrated quantitative analytical skills for campaign performance analysis, lifecycle metrics evaluation, and data-driven recommendations.
• Exceptional writing and communication skills, with a strong ability to execute and deliver impact.

Culture & Benefits

• 100% remote work with a global culture and team members across 40+ countries.
• Innovation-driven environment with autonomy, transparency, trust, and empowered teams.
• Open source roots, collaborative culture, and approachable leadership.
• Defined career growth pathways and opportunities to develop professionally.
• In-person onboarding for new employees.
• Global annual leave policy of 30 days per year, including 3 Grafana Shutdown Days, subject to local legislation.