VP Revenue Marketing UK (B2B SaaS)

Location: Hybrid, UK, United Kingdom; candidates must be based in Israel. Temporary remote work from anywhere in the world is available for up to 2 months after 6 months of employment.

Company

hirify.global provides a data-driven HR platform for modern, mid-size businesses to connect, engage, develop, and grow their people.

What you will do

• Own revenue and pipeline strategy for new business and regional growth across eight geographies, translating company revenue goals into segment-level targets and investment plans.
• Lead integrated performance, website, conversion, lifecycle, regional, and field marketing programs across inbound and outbound revenue sources.
• Build segmentation and go-to-market strategies across customer segments and verticals, aligning messaging, channels, investment, and regional execution.
• Optimize high-intent channels and website experiences for LLM visibility, conversion, localization, and pipeline generation.
• Establish forecasting, attribution, measurement, budget allocation, and optimization practices while making data-driven investment trade-offs.
• Partner with Sales, BDR, Product Marketing, Customer Marketing, and Revenue Operations, and lead a global organization of senior marketing leaders and specialists.

Requirements

• 10+ years of B2B marketing experience, including 4+ years leading demand, growth, or global revenue marketing teams at Senior Director or VP level.
• Experience owning a meaningful pipeline target; ideally accountability for $100M+ in annual marketing-sourced or influenced pipeline in a B2B SaaS business.
• Experience building demand engines across paid acquisition, lifecycle and nurture, web and CRO, AEO, field marketing, and ABX.
• Experience managing significant paid acquisition budgets and making allocation decisions across channels, segments, and regions.
• Experience building and leading multi-layer marketing organizations, managing Directors, hiring senior leaders, designing organizational structures, and operating across multiple regions and time zones.
• Experience partnering directly with a CRO and senior Sales leadership against shared pipeline targets, diagnosing pipeline issues, and coordinating corrective action.
• Experience defining and operationalizing segmentation across Marketing and Sales, ideally with Product and Customer Success.
• Ability to diagnose funnel issues across demand volume, conversion, positioning, product fit, qualification, and Sales execution.
• Practical experience with AI/LLM-driven marketing, AEO/GEO, modern lifecycle intelligence, intent signals, and scoring, including understanding of where AI automation requires human judgment.
• Ability to discuss pipeline, CAC, conversion, payback, and growth trade-offs with executive and Board-level stakeholders.
• Based in Israel with substantial experience leading global teams and go-to-market programs from Israel.
• Full professional fluency in English.

Culture & Benefits

• Hybrid working from day one, with temporary work-from-anywhere flexibility for up to two months after six months of employment.
• £300 work-from-home allowance and a £4,200 annual cash allowance for health insurance.
• £200 annual vision allowance, pension auto-enrolment from day one, and travel support through a cycle scheme and season-ticket loans.
• Four additional company-wide days off per year, two Social Impact volunteering days, birthday leave, and local and virtual social events.
• Company share options plan and employee referral rewards.
• Commitment to a diverse, equitable, inclusive, and accessible workplace.