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6 дней назад

Senior Regional Marketing Manager (Application Security)

Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
c1
Страна
UK/Norway/Denmark +4 еще
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Senior Regional Marketing Manager (Application Security): Driving pipeline growth and regional demand-generation programs for enterprise and mid-market AppSec customers across Northern Europe with an accent on field marketing, events, ABM, and integrated campaigns. Focus on executing technically sophisticated cybersecurity programs, accelerating enterprise deals, and optimizing MQL-to-SQL conversion through data-driven reporting and cross-functional alignment.

Location: Hybrid in London, United Kingdom, with regional responsibility across the UKI, Netherlands and Nordics.

Company

hirify.global provides an enterprise application security platform that helps organizations protect legacy, modern and AI-generated code across the software development lifecycle.

What you will do

  • Own the Northern Europe regional marketing strategy and translate global campaigns into locally relevant field and event programs.
  • Manage the full event lifecycle across UKI, Netherlands and the Nordics, including conferences, roundtables, executive dinners, webinars, budgets, vendors, logistics, lead capture and follow-up.
  • Build integrated demand-generation campaigns across events, digital, content syndication and paid media to drive marketing-sourced pipeline.
  • Lead ABM initiatives for strategic enterprise accounts and create account-specific engagement plans with sales.
  • Localize AppSec messaging, support regional case studies and thought leadership, and collaborate with product marketing on DevSecOps and security positioning.
  • Align regional sales, SDR, channel and technology partners; track pipeline contribution, campaign performance and ROI.

Requirements

  • 5+ years of B2B marketing experience, ideally in cybersecurity, application security or DevSecOps.
  • Experience managing regional or field marketing in Northern Europe.
  • Demonstrated success driving pipeline and supporting enterprise sales cycles.
  • Strong knowledge of IT security.
  • Expertise in demand generation, ABM and integrated campaign execution.
  • Strong analytical skills and experience with marketing automation and CRM tools such as Salesforce and Marketo.
  • Excellent stakeholder management and cross-functional collaboration skills.
  • Fluent English is required.
  • Strong execution, project management, communication and influencing skills, with commercial acumen, revenue focus and the ability to engage technical and security audiences.

Nice to have

  • Experience in a high-growth SaaS or cybersecurity vendor.
  • Familiarity with developer ecosystems and tooling.
  • Background in partner or channel marketing.
  • Additional languages.

Culture & Benefits

  • Hybrid work environment in London.
  • Professional development and challenging career opportunities.
  • Competitive compensation and benefits.
  • Work-life balance and additional perks throughout the year.

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