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Текст:
Hirify AI/Оригинал
TL;DR
GTM Field Marketing Manager - APAC (Part Time) (Field Marketing/Event Marketing): Developing and executing regional field marketing plans, partner activities, and events for the Australia and Singapore GTM team with an accent on pipeline generation, event execution, and AI-supported campaign measurement. Focus on coordinating cross-functional campaigns, managing vendors and event logistics, and analysing ROI across field and virtual marketing initiatives.
Location: Remote; supports the GTM team in Australia and Singapore. Contract position, 20 hours per week, with up to 20% travel for field events and meetings.
Company: hirify.global provides an AI-native enterprise talent platform used by organisations in 100+ countries and 30+ languages, with agentic AI capabilities across hiring and talent workflows.
What you will do
Develop and execute field marketing plans focused on field events, pipeline generation, and revenue growth in specific regions.
Support regional partner marketing activities, including content creation, events, and conferences, in collaboration with the global partner marketing team.
Align marketing initiatives with regional sales goals and coordinate SDR and sales follow-up for marketing-qualified leads.
Plan and execute seminars, workshops, webinars, trade shows, customer meet-ups, and other field and virtual events.
Develop messaging and content with product marketing, content marketing, and demand generation teams, using online and offline promotion tactics.
Manage vendors, venues, and partners; track campaign performance and ROI; and optimise initiatives based on industry trends and competitor activity.
Requirements
3+ years of experience in field marketing, event marketing, or related roles.
Proven experience using AI tools to scope, execute, and measure campaign activations.
Strong project management skills, including the ability to manage multiple projects and meet deadlines in a fast-paced environment.
Excellent communication and interpersonal skills for cross-functional collaboration and external partner relationships.
Proven experience developing and executing field marketing plans that drive pipeline and revenue growth.
Analytical skills for tracking and analysing marketing performance metrics, effectiveness, and ROI.
Experience managing event execution, including logistics, food and beverages, and onsite management.
Experience working with international teams across multiple time zones.
Ability to travel up to 20% of the time for field events and meetings.
Nice to have
Experience in the technology industry.
Creative approach to developing innovative marketing strategies and tactics for engaging prospects and customers.
Culture & Benefits
Ownership, responsibility, collaboration, and high execution standards.
Supportive environment with transparency and opportunities to make a visible impact.
Remote contract arrangement with part-time hours.
Benefits for employees include family medical, vision, and dental coverage, equity award eligibility, and discretionary bonuses or commissions.
hirify.global also operates a hybrid model for employees near its Santa Clara, London, Bangalore, and Noida offices, with three office days per week.
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