Senior Marketing Manager (Healthcare)

Location: New York, NY, US

Salary: $84,577.92–$124,800.00 annually

Company

hirify.global is an integrated academic health system providing medical services through inpatient and outpatient facilities, medical schools, cancer care, and a research enterprise.

What you will do

• Develop specialty and subspecialty communications strategies for physician audiences across designated clinical communities.
• Translate clinical and procedural differentiators, including complex, tertiary, and quaternary care capabilities, into physician-facing messaging.
• Lead specialty-specific marketing initiatives, physician reputation programs, conference strategy, sponsorships, partnerships, and speaking engagement promotion.
• Develop and distribute targeted content through newsletters, social media, websites, video, and other multimedia channels.
• Collaborate with physicians, researchers, clinical leaders, content teams, agencies, and cross-functional marketing teams.
• Track KPIs, maintain performance dashboards, manage project deliverables, and use insights to improve engagement and effectiveness.

Requirements

• 6–8 years of experience in communications, marketing planning, or program management within an academic medical center or healthcare system.
• Experience working with or supporting physician audiences within an academic medical center or healthcare system.
• Demonstrated ability to develop and execute targeted communications and marketing initiatives for specialized audiences.
• Excellent written and verbal communication skills.
• Strong project management skills and experience executing tactical deliverables.
• Bachelor’s degree in Communications, Marketing, or a related field.
• Ability to communicate effectively with all levels of the organization.

Nice to have

• Master’s degree in Communications, Marketing, or a related field.
• Experience supporting physician reputation, thought leadership, or conference-based marketing initiatives.
• Experience working with Cardiology and Heart Surgery, Orthopedics, Lung Surgery and Pulmonology, Children’s Health, CAPsych, Rehabilitation, Rheumatology, Endocrinology and Diabetes, or Geriatrics.

Culture & Benefits

• Comprehensive benefits and wellness package for employees and their families.
• Financial security benefits, generous time off, and employee resource groups.
• Holistic wellness program covering physical, mental, nutritional, sleep, social, financial, and preventive care.
• Equal opportunity and inclusive employment environment.