Senior Manager, Employer Growth & Lifecycle Marketing (Healthcare)

Location: New York, New York; hybrid schedule with 3 days per week in the office. Candidates must be authorized to work in the United States without current or future sponsorship.

Annual salary: $110,000–$125,000, plus cash bonus and equity.

Company

hirify.global provides fertility, family-building, women's health, and employee benefits solutions for employers, health plans, and benefit purchasers.

What you will do

• Lead the day-to-day marketing partnership with Commercial Sales, Client Success, and Solutions.
• Set priorities for presentations, custom collateral, client and sales materials, and other commercial requests.
• Use employer audience insights, market trends, decision drivers, and performance data to improve marketing effectiveness.
• Develop scalable programs, tools, and processes for recurring Commercial and Client Success needs.
• Partner with Product Marketing, Digital Marketing, Events, RFP, Brand, and Communications teams on integrated employer marketing plans.
• Manage, coach, and develop team members supporting Commercial Activation and Client Lifecycle Marketing.

Requirements

• Bachelor's degree in marketing, business, communications, or a related field.
• 7+ years of experience in B2B marketing, commercial marketing, lifecycle or customer marketing, sales enablement, or a related discipline.
• 3+ years of experience leading Commercial Marketing teams.
• Experience developing strategies for complex B2B buyer and client journeys.
• Strong commercial acumen, communication, project management, analytical, and stakeholder-influencing skills.
• Experience with CRM or sales enablement systems such as Salesforce and Seismic, plus project management tools.

Nice to have

• Experience in healthcare or employee benefits.
• Experience creating scalable processes in a fast-paced environment.

Culture & Benefits

• Hybrid work with flex days and onsite meals and snacks for employees reporting to the New York office.
• Health, dental, vision, and life insurance options, plus mental health and wellness support.
• Paid vacation, sick leave, personal days, summer flex time, and family and parental leave.
• Company equity, bonus program, and 401(k) plan with company match.
• Learning and development programs, legal and financial advice, and company social events.