Назад
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6 дней назад

Sr. Customer Marketing Manager (Cybersecurity)

145 000 - 185 000$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Sr. Customer Marketing Manager (Cybersecurity): Building scalable customer lifecycle programs for onboarding, adoption, retention, renewal, and expansion with an accent on customer segmentation, signal-based campaigns, and cross-functional enablement. Focus on connecting product usage and customer health signals to adoption, revenue retention, renewal health, and expansion pipeline through measurable, continuously optimized programs.

Location: US, Remote

Salary: $145,000–$185,000 annually, plus equity eligibility for full-time roles.

Company

hirify.global is a remote cybersecurity company developing NodeZero, a platform for production-safe autonomous penetration testing and security assessment operations across internal, external, cloud, and hybrid cloud environments.

What you will do

  • Own customer lifecycle programs spanning onboarding, activation, adoption, engagement, retention, renewal support, and expansion.
  • Define customer segments, lifecycle stages, journey maps, messaging, campaign playbooks, and customer education programs.
  • Develop retention, re-engagement, upsell, and cross-sell campaigns using customer health, product usage, account activity, support, engagement, and renewal signals.
  • Equip Sales and Customer Success with customer-centric messaging, adoption toolkits, executive business review materials, ROI content, playbooks, trigger definitions, and follow-up paths.
  • Partner with Product Marketing, Product, Marketing Operations, Revenue Operations, and Customer Success Operations on communications, segmentation, automation, attribution, data quality, and reporting.
  • Build quarterly and annual plans, manage budgets and resources, establish dashboards, lead cross-functional execution, and present performance, risks, insights, and recommendations.

Requirements

  • 7+ years of marketing experience, including 3+ years in customer marketing, lifecycle marketing, customer success enablement, product marketing, or a related discipline.
  • Experience building customer journeys and lifecycle programs across onboarding, activation, adoption, retention, renewal, and expansion.
  • Track record of creating programs that improve product adoption, customer engagement, renewal outcomes, or expansion pipeline.
  • Experience developing trigger-based or signal-based campaigns tied to customer health, product usage, account activity, or renewal timing.
  • Experience partnering with Sales, Customer Success, Product Marketing, Product, Revenue Operations, and Marketing Operations.
  • Strong understanding of B2B SaaS or cybersecurity buying cycles, customer stakeholders, and complex account environments.
  • Strong analytical and operational skills, including connecting campaign performance and customer behavior to business outcomes.
  • Excellent project management skills and ability to manage multiple priorities in a fast-moving environment.
  • Experience managing budgets, agencies, contractors, or cross-functional workstreams.

Culture & Benefits

  • Inclusive, collaborative culture focused on respect, ownership, results, diversity, equity, and inclusion.
  • Remote and hybrid work models are available depending on the role and location; some Chicago-based roles require regular office presence.
  • Health, vision, and dental insurance for employees and families.
  • Flexible vacation policy and generous parental leave.
  • Career development opportunities and an innovative environment encouraging creativity and out-of-the-box thinking.
  • Competitive compensation and equity eligibility for full-time roles.

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