Staff Product Manager (AI)

Location: Canada; Remote

Company

hirify.global is a Series C AI growth platform for real estate, used by more than 90,000 real estate professionals and generating $100M in annual recurring revenue.

What you will do

• Own the product strategy, roadmap, and results for organic discovery and AI visibility across the platform's real estate websites.
• Research client needs and translate them into product priorities, business cases, and measurable outcomes tied to retention, revenue, and client results.
• Make client brands, listings, and expertise legible to Google, ChatGPT, Perplexity, Gemini, and other AI assistants; define measurement for citations and visibility across answer engines.
• Own the technical foundations of client websites and partner with engineering on defaults, automation, safeguards, and the next-generation website platform.
• Validate changes on representative groups of sites, measure real impact, and scale solutions that work.
• Ship with engineering and design partners and collaborate with client success, sales, and marketing to launch products and communicate their value.

Requirements

• 7+ years of product management experience, including end-to-end ownership of a product line with accountability for adoption, client outcomes, and revenue.
• Ability to operate an area like a business by building the business case, connecting the roadmap to retention and revenue, and owning results.
• Strong customer orientation, including frequent customer conversations and the ability to explain product value in business terms.
• Ability to create momentum in ambiguous situations, narrow problems, make decisions, and act before every question is answered.
• Ability to form and test strong points of view, seek counterarguments, and change direction based on evidence.
• Ability to simplify complex concepts for non-technical users through smart defaults and guardrails.
• Strong communication and relationship-building skills across engineering, executives, client success, and other teams.
• Hands-on SEO or organic growth experience, a current perspective on AI search, and enough technical depth to work credibly with engineers.
• Rigorous measurement skills, including testing before scaling and distinguishing results from coincidence.
• Fluency with AI as a working tool for investigation, prototyping, and unblocking work.

Nice to have

• Product experience serving small businesses or solo operators with busy, non-technical customers who judge products on results.
• Ownership of marketing products such as websites, email, local listings, reviews, or social products.
• Experience making slow or uncertain results visible and credible to customers in areas such as SEO or advertising.
• Experience working on platforms where one change reaches many customer sites or accounts.
• Experience shipping LLM-powered products to production, especially content-generation products.
• Background in content, editorial, or brand work, with an understanding of how business voice changes for different audiences.
• Founder, GM, or P&L experience.

Culture & Benefits

• Remote full-time role based in Canada.
• Work with a product platform serving more than 90,000 real estate professionals.
• Collaborate across product, engineering, design, client success, sales, and marketing.
• Equal opportunity employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.