Senior Brand Manager - Health Care Professional Advocacy

Location: Cincinnati General Offices, Cincinnati, United States. The role is office-based. Candidates should be prepared to consider relocation opportunities throughout their career as business needs and development opportunities arise.

Salary: $125,700–$157,100 per year, plus bonus if applicable and benefits.

Company

Procter & Gambl is a consumer goods company developing Beauty brands and healthcare professional marketing capabilities.

What you will do

• Develop, lead, and execute Beauty activations at healthcare professional conferences, events, and community touchpoints.
• Create education, product trial, engagement, sampling, and loyalty programs supporting healthcare professionals, Beauty priorities, and consumer learning.
• Build expert partnership models and relationships with healthcare professionals to strengthen advocacy and trusted brand voices.
• Collaborate with Brand Management, Analytics & Insights, Scientific Communications, Sales, Communications, Legal, Purchasing, and agency partners.
• Define KPIs, measurement plans, and learning agendas to evaluate impact and scale successful programs.
• Manage program budgets, timelines, partners, and execution with accountability for operational excellence.

Requirements

• Experience in expert engagement, brand communications, influencer marketing, healthcare marketing, professional advocacy, experiential marketing, customer development, or adjacent commercial roles.
• Experience taking programs from idea to execution, including insight development, brief writing, agency leadership, stakeholder alignment, live activation, budget management, and performance measurement.
• Strong strategic judgment, including the ability to identify high-impact opportunities, translate insights into action, and connect professional engagement to business goals.
• Understanding of Beauty, culture, consumer behavior, brand equities, and visual identities.
• Understanding of healthcare professional engagement, scientific credibility, claims communication, compliance considerations, and trust-building with expert communities.
• Commercial curiosity and comfort using pilots, learning plans, data, and KPIs to improve program impact.
• Excellent communication skills, including simplifying complex ideas, influencing senior stakeholders, and developing persuasive recommendations.
• Collaborative and agile working style with the ability to operate in ambiguity, manage multiple priorities, and take ownership in a fast-moving environment.

Culture & Benefits

• Management careers may include mobility through different assignments, locations, and business challenges.
• Total rewards include salary, bonus if applicable, and benefits.
• Equal employment opportunity and workplace accommodation support are provided.
• Immigration sponsorship is not available for this role.