Senior Marketing Manager

Location: Toronto, Ontario, Canada; hybrid work with at least three days per week in the Toronto office or onsite with clients.

Base salary: $120,300–$170,300, plus potential performance-based incentives.

Company

Marsh is a global provider of risk, reinsurance and capital, people and investments, and management consulting services, advising clients in 130 countries.

What you will do

• Lead the marketing strategy for Marsh Canada across People and Investments and Risk, aligning priorities with business growth, market positioning, and strategic client opportunities.
• Partner with marketing and communications leaders, senior stakeholders, regional teams, and global teams to define priorities, build annual plans, and shape go-to-market strategy.
• Develop and execute integrated campaigns across digital, email, events, paid media, content, and sales enablement to drive awareness, engagement, leads, and revenue impact.
• Create and promote thought leadership, insights, brand content, and initiatives across digital, internal communications, PR/media, brand, and social channels.
• Use data and performance metrics to evaluate campaigns, optimize investment, manage budgets, and improve return on spend.
• Lead and develop marketing talent and digital marketing capabilities while fostering a high-performing, collaborative team culture.

Requirements

• Bachelor's degree.
• At least 10 years of progressive marketing experience, ideally in professional services, financial services, consulting, or a related B2B environment.
• Strong experience leading strategic marketing programs that support growth and client engagement.
• Ability to advise senior stakeholders, bring a point of view, and operate effectively in a matrixed organization.
• Strong commercial mindset with the ability to connect marketing activity to business outcomes.
• Experience developing, executing, and measuring integrated marketing campaigns across multiple digital channels.
• Ability to use data and insights to guide decisions and improve performance.
• Leadership experience, including coaching or managing teams, plus experience managing budgets and optimizing marketing investment.
• Excellent written and verbal communication skills; experience marketing to enterprise, institutional, or executive audiences; familiarity with wealth, retirement, investment, employee benefits, and risk markets; experience in a global or regional organization; and ability to navigate change, ambiguity, and competing priorities.

Culture & Benefits

• Inclusive and flexible work environment with collaboration, connections, and professional development through office-based work.
• Professional development opportunities, interesting work, and supportive leaders.
• Collaborative culture focused on creating solutions and having impact for colleagues, clients, and communities.
• Health and welfare benefits, tuition assistance, retirement programs, employee assistance programs, and other rewards.