Content Marketing Manager, Demand Generation (AI)

Location: Hybrid in San Francisco; in-office Monday through Wednesday, work from home Thursday and Friday, with occasional in-office attendance for live webinars.

Salary: $227,000–$252,000 base pay annually, plus equity and performance-related bonuses for eligible employees.

Company

OpenAI is an AI research and deployment company developing general-purpose AI products with a focus on safe deployment and broad human benefit.

What you will do

• Partner with Product Marketing, Demand Generation, narrative, adoption content, and Demo Studio teams to identify source material and define content plans for priority programs.
• Create and adapt webinars, flagship guides, ebooks, thought-leadership blogs, solution and buyer guides, customer proof, and decision-enablement materials.
• Turn core assets into reusable modules for industries, business functions, use cases, and executive, practitioner, and technical audiences.
• Develop awareness-, consideration-, and decision-stage content while preserving a coherent central narrative.
• Use audience and performance signals to improve content structure, packaging, distribution, and reuse.
• Establish repeatable frameworks, templates, and editorial practices that increase the return on major content investments and maintain quality across interconnected assets.

Requirements

• 7+ years of experience in B2B content marketing, editorial, integrated campaigns, or a related discipline.
• Exceptional writing and editing skills, supported by a portfolio showing adaptation of substantive source material for different B2B audiences and contexts.
• Ability to translate complex B2B product and business subject matter into clear content without becoming simplistic.
• Ability to identify the strongest B2B narrative, proof point, or value proposition within a larger body of material.
• Experience creating B2B content across industries, business functions, buyer groups, or customer-journey stages.
• Understanding of B2B audience and channel needs, with the ability to collaborate closely with Demand Generation while preserving the central narrative.
• Ability to create high-quality individual assets and systems that make future work faster and more consistent.
• Strong editorial judgment, speed, precision, and comfort working across a high volume of interconnected work.

Culture & Benefits

• Hybrid work arrangement based in San Francisco.
• Medical, dental, and vision insurance, with employer contributions to Health Savings Accounts.
• 401(k) retirement plan with employer match, paid parental and caregiver leave, paid time off, holidays, sick or safe time, and mental health support.
• Annual learning and development stipend, daily office meals, meal delivery credits, and eligible relocation support.
• Employer-paid basic life and disability coverage, charitable donation matching, and wellness stipends may be provided.
• Equal opportunity workplace with reasonable accommodations available for applicants with disabilities.

Hiring process

• More detailed benefits information is provided during the hiring process.
• Background checks are administered in accordance with applicable law for US-based candidates.