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TL;DR
Content Marketing Manager (AI): Building research-driven thought leadership content and AI-powered workflows for Snowflake's Content Center of Excellence with an accent on original research, prompt engineering, and scalable editorial systems. Focus on designing AI agents and prompt chains, translating technical topics into authoritative narratives, and using content analytics to improve editorial strategy and production efficiency.
Location: Remote within the United States or based in the San Francisco Bay Area.
Salary: $158K–$206.8K annually.
Company
Snowflake provides a cloud data platform and is developing AI-powered capabilities for the agentic enterprise.
What you will do
- Own original research programs, including surveys, data studies, competitive analysis, and industry benchmarking.
- Develop thought leadership content such as research reports, executive bylines, data-driven blog series, op-eds, ebooks, solution briefs, and web pages.
- Design and improve AI-powered content workflows using Snowflake Cortex, CoCo Skills, and Content Studio.
- Create AI skills and prompt chains for drafting, SEO optimization, copyediting, brand voice compliance, and content auditing.
- Build self-service AI tools and evangelize content standards and workflows across marketing, communications, engineering, and partner teams.
- Use content analytics and manage calendars, production timelines, and cross-functional stakeholders.
Requirements
- 5–7+ years of experience in content marketing, editorial, or digital content strategy, preferably in B2B technology or enterprise SaaS.
- Demonstrated experience building or using AI tools, prompt engineering, AI agents, LLM-powered workflows, or similar content processes.
- Strong writing and editing skills, including research-driven long-form thought leadership content.
- Experience designing original research programs that generate earned media and thought leadership positioning.
- Ability to translate data engineering, AI/ML, cloud infrastructure, and security concepts for business and technical audiences.
- Experience with project management, content analytics, SEO performance, and pipeline attribution; willingness to learn Cortex, Streamlit, and SQL basics.
Nice to have
- Experience with Snowflake or similar cloud data platforms.
- Hands-on experience building AI agents, prompt chains, RAG pipelines, or AI-assisted editorial workflows.
- Experience with a content center of excellence model.
- Familiarity with SEO tools, keyword research, search volume analysis, and competitive gap analysis.
Culture & Benefits
- AI is treated as a core collaborator in daily work and content production.
- Work in a fast-moving environment with an experimental, low-ego approach.
- Follow Snowflake's confidentiality and data security standards when handling sensitive and customer information.
- Collaborate across product marketing, field marketing, corporate communications, engineering blog, and partner marketing teams.
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