Events Marketing Manager (AI)

Location: Hybrid, London Office, United Kingdom; travel within the UK is required, with events across the UK and Germany. The benefits include an option to work abroad.

Company

hirify.global provides an agentic AI operating platform for residential housing, unifying asset, contractor, compliance, and resident-interaction operations.

What you will do

• Develop and execute event marketing plans for physical and digital formats aligned with company objectives.
• Manage hirify.global’s presence at conferences and exhibitions, including sponsorships, stand design, speaker slots, and on-site delivery.
• Deliver owned events end to end, including roundtables, client forums, flagship events, guest lists, invitations, registrations, and logistics.
• Create event content and marketing assets, including blogs, sales collateral, videos, emails, newsletters, landing pages, and social media materials.
• Build pre- and post-event journeys in HubSpot, hand leads to sales, and track ROI through HubSpot and Salesforce.
• Manage budgets and timelines, analyse registrations, attendance, MQLs, MPLs, pipeline, and opportunities influenced, and recommend improvements.

Requirements

• Strong analytical skills and proficiency with data analysis tools such as Google Analytics and HubSpot reporting.
• Excellent project management, prioritisation, multitasking, communication, collaboration, leadership, planning, execution, organisation, adaptability, time management, and attention to detail.
• Proficient copywriting skills and the ability to create engaging content.
• Comfort using AI tools for content drafting, audience research, logistics planning, and event-result analysis, with judgement to verify accuracy and brand fit.
• Curiosity about AI and the ability to communicate hirify.global’s agentic AI story to housing leaders.
• Calm and confident event-day execution with the ability to solve problems on the spot.
• Bachelor’s degree in Marketing, Business, or a related field, plus 2+ years of event marketing experience with a track record of driving client growth and revenue through events and digital campaigns.
• Experience managing multi-channel performance marketing campaigns, including metrics, attribution models, and optimisation techniques.
• Success scaling acquisition channels and delivering measurable results in a fast-paced environment, with a strong understanding of targeting, client journeys, and data-driven decision-making.
• Experience with or willingness to learn Canva, HubSpot CMS, Salesforce CRM, Payload, and marketing automation tools.
• Willingness to travel within the UK.

Nice to have

• Experience in B2B SaaS, PropTech, housing, or the public sector.
• Experience running events with MPs, local authorities, or senior sector stakeholders.
• German language skills.

Culture & Benefits

• Flexible working environment, including an option to work abroad and a work abroad scheme.
• 25 days of annual holiday plus one additional day per year served, up to three years.
• Private healthcare for the employee and immediate family, with discounted gym, optical, dental, and private GP services.
• Enhanced parental leave, life insurance worth four times salary, an employee assistance programme, and a pension scheme.
• Learning through Udemy, company-sponsored lunches, dinners and social gatherings, and a company volunteering day.
• Season ticket loan, cycle-to-work, electric vehicle and tech schemes, referral bonus, charity donation, and stocked kitchen.