International Sales Manager - Africa

Location: Greater London, United Kingdom; hybrid working with 3 days per week in Wimbledon.

Salary: £50,000–£60,000 base salary plus annual bonus.

Company

Family-owned consumer healthcare business with globally recognised brands and an expanding international sales operation.

What you will do

• Manage and develop international territories, with a particular focus on African markets.
• Build relationships with existing distributors to improve sales performance and market penetration.
• Identify new market opportunities, negotiate commercial agreements, and appoint distribution partners.
• Develop territory growth strategies, joint business plans, and market expansion initiatives.
• Drive revenue and margin growth through distributor management, commercial planning, sales forecasting, and territory performance tracking.
• Collaborate with marketing, regulatory, and supply chain teams to support product launches and market development.

Requirements

• Proven experience in international sales, export management, or distributor-led commercial roles.
• Strong experience operating across African markets, ideally with additional international or European exposure.
• Background in FMCG, consumer healthcare, wellness, beauty, cosmetics, pharmaceuticals, or similar regulated consumer products.
• Experience managing and developing international distributor networks.
• Demonstrable track record of delivering revenue growth and developing new market opportunities.
• Strong commercial acumen, negotiation skills, and stakeholder management experience.
• Hands-on, entrepreneurial approach with the ability to work autonomously and adapt within a growing business.

Culture & Benefits

• Hybrid working with 3 days per week in Wimbledon.
• 25 days' annual leave plus Christmas shutdown.
• 3pm Friday finishes and an additional annual wellbeing day.
• Staff discounts, volunteering days, and additional benefits.
• Opportunity to contribute to the international expansion of an established consumer healthcare business.