Senior Lead of Marketing Strategy (Clean Energy)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Location: Remote; work from anywhere in the US and Canada, or from optional offices in Washington, DC, New York City, Denver, and San Francisco; coworking pod available in Seattle.
Salary: $160,000–$200,000+ annually, depending on leveling; independent of equity value and company-wide bonus.
Company
is a capital platform for the clean economy, modernizing capital raising and deployment for clean energy and critical infrastructure through advisory, investments, technology, intelligence, and risk underwriting.
What you will do
- Own go-to-market planning and execution for products, services, and features serving clean energy developers and sponsors.
- Define target segments, launch strategies, and opportunity priorities with product, commercial, and marketing teams.
- Develop differentiated positioning, narratives, and value propositions connected to customers’ financing needs and business priorities.
- Apply customer understanding, competitive intelligence, and market trends to product strategy, commercial priorities, and recommendations on where should compete.
- Create commercial enablement programs and materials, including training programs, competitive battlecards, and sales plays, and measure their effectiveness.
- Align product, commercial, market intelligence, and marketing leaders while connecting strategies across capital seekers and capital providers.
Requirements
- Direct experience with clean energy developers or sponsors, including a strong understanding of project development, financing needs, and decisions driving capital formation.
- 5+ years of experience in B2B marketing, product marketing, commercial strategy, or a related strategic function, including experience in a startup or high-growth environment.
- Demonstrated ownership of strategic initiatives from opportunity identification and recommendation development through execution and measurement.
- Experience developing positioning and go-to-market strategies for complex products or services, ideally across multiple customer segments or buyer personas.
- Ability to translate technical and financial complexity into clear, differentiated customer messaging.
- Experience developing commercial enablement programs and materials that improve customer-facing effectiveness and contribute to business outcomes.
- Strong cross-functional influence and relationship-building skills, including the ability to earn trust, challenge assumptions, and align senior stakeholders without direct authority.
- Structured, analytical thinking and sound commercial judgment, with the ability to synthesize ambiguous information into clear recommendations and action.
Culture & Benefits
- Remote-first operating model with high responsibility and ownership in a high-growth environment.
- Work with experts in clean energy finance and technology, including opportunities to apply AI to daily work and customer experiences.
- Company-wide gatherings twice a year and regular team offsites.
- Healthcare coverage, dental and vision support, family-forming and fertility benefits, parental leave, paid holidays, and paid time off.
- 401(k), stock options, company-wide bonus, and compensation tied to revenue goals.
- has raised $77 million, secured a $500 million warehouse facility, closed more than 180 transactions in two years, and is profitable.
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