Retail Partnerships Lead (Loyalty Programs)

Location: Abu Dhabi, United Arab Emirates; UAE nationals only; full-time, onsite role.

Company

hirify.global is the UAE’s national airline, connecting people across continents from its Abu Dhabi hub and expanding its global aviation network.

What you will do

• Lead the Lifestyle & Localization Partnerships vertical within the Etihad Guest loyalty programme.
• Develop non-air redemption and non-financial accrual strategies, including the Reward Shop and Etihad GuestPay portfolio.
• Identify, negotiate, and manage partnerships with retail, travel, hotel, car rental, and lifestyle brands.
• Build a global and regional partner network to expand the Etihad Guest redemption and accrual ecosystem.
• Monitor partnership performance and drive campaigns and projects aligned with commercial objectives.
• Lead and mentor loyalty programme specialists and collaborate with marketing, operations, IT, technology partners, and data analytics teams.

Requirements

• At least 7 years of experience in loyalty programme management, customer engagement, or strategic partnerships, preferably in the airline and digital marketing space.
• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Full understanding of the retail, travel, including hotel and car rental, and lifestyle sectors and their integration into loyalty programmes.
• Proficiency in CRM platforms, data analytics tools, and loyalty software.
• Strong negotiation and relationship management experience, including experience managing external partners and stakeholders.
• Excellent written and oral communication and collaboration skills.
• Ability to manage multiple priorities and work effectively in a fast-paced environment.
• Proficiency in Microsoft Office Suite, including Word, Excel, PowerPoint, and Outlook.
• UAE nationality is required.

Culture & Benefits

• Work within the Revenue & Commercial Division of a national airline.
• Contribute to the “Journey 2030” ambition to double the fleet, expand the network, and grow the workforce.
• Collaborate across marketing, operations, IT, technology, and data analytics functions.