SVP, Media Planning

Location: New York City; fully remote environment

Annual base salary: $250,000–$300,000 plus performance bonus

Company

hirify.global is an independent full-funnel marketing agency in the U.S. with more than 1,200 employees, $4 billion in digital media under management, and capabilities across Commerce, Search, Social, TV & Audio, measurement, and proprietary growth technology.

What you will do

• Define, evolve, and standardize integrated media planning frameworks, methodologies, models, artifacts, and quality expectations across the agency.
• Lead the Media Planning Center of Excellence and provide matrixed guidance to senior planning leaders and embedded planning talent.
• Establish fit-for-purpose planning models, governance, benchmarks, and review mechanisms based on client needs, complexity, and scale.
• Advise senior marketing and media executives on complex business, consumer, communications, and media planning decisions.
• Translate business and marketing strategy into actionable channel, audience, and investment roles while integrating Strategy, Investment, Measurement, Creative, Commerce, and Analytics.
• Provide senior planning judgment for high-stakes new business opportunities and strengthen media planning presence in the New York market through thought leadership and talent networks.

Requirements

• 18+ years of experience in media planning, strategic planning, marketing, communications, or related agency roles, with progressive leadership responsibility.
• Deep expertise in Integrated Media Planning, including mastery of planning frameworks, methodologies, and operational models.
• Strong marketing and communications strategy foundation, with the ability to connect complex business objectives to channel activation.
• Strategic planning capability developed through formal strategy or communications strategy training, or extensive senior media planning and client leadership experience.
• Experience acting as a senior strategic thought partner to marketing and media executives, diagnosing consumer and communications challenges and translating upstream conversations into stronger planning approaches.
• Experience defining, embedding, or governing media planning standards, methodologies, or Center of Excellence structures.
• Experience mentoring, coaching, and developing senior media planning leaders and practitioners.
• Ability to lead, align, and influence cross-functional teams and senior stakeholders without relying on direct formal authority.
• Exceptional strategic judgment, critical thinking, problem-solving, written communication, verbal communication, and executive presentation skills, plus meaningful new business pitch experience including strategic narrative creation and executive pitch delivery.

Culture & Benefits

• Fully remote work environment with flexibility and unlimited paid time off.
• 20 paid holidays and an emphasis on work-life balance.
• Medical, dental, vision, life, disability, and flexible spending account benefits.
• Retirement match of up to 4% of employee contributions at 100%, plus equity and wellness perks.
• Paid parental leave, including 16 weeks at 100% pay for birthing parents and 12 weeks for partners.
• On-demand learning, mentorship, and leadership and management development programs.