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12 дней назад

ABM Manager (Media & Entertainment)

Формат работы
onsite
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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TL;DR
ABM Manager (Media & Entertainment) (6sense/Demandbase/Clay): Building and running global account-based marketing programs for media and entertainment organizations with an accent on strategic account tiering, technical data operations, and pipeline ownership. Focus on mapping buying groups, orchestrating multi-channel plays, integrating AI-driven research with Salesforce, and converting industry events into measurable revenue.

Location: Fort Lauderdale, Florida, United States; candidates must be US-based. The role has a global remit across the Americas, EMEA, and APAC and requires regular travel to industry events in the Americas and EMEA.

Company

Pixitmedia provides performance storage, orchestration, archive, and AI-driven content discovery solutions for media and entertainment workflows.

What you will do

  • Own ABM as the primary pipeline motion across strategic 1:1, 1:few, and programmatic tiers.
  • Build target account lists, tiering models, account plans, and buying-group maps with sellers, sales engineers, partners, and systems integrators.
  • Run 6sense or Demandbase audiences and intent models, Clay enrichment and research workflows, and Salesforce data integration.
  • Orchestrate paid social, programmatic display, email, direct mail, content, webinars, and seller or SDR outreach by buying stage.
  • Develop demand generation, nurture, co-marketing, and partner programs for the media and entertainment vertical.
  • Own account programs around NAB Show, IBC, SIGGRAPH, and HPA Tech Retreat, while reporting engagement, pipeline, revenue, and win rates.

Requirements

  • US-based availability, comfort working across time zones, and regular travel to key industry events in the Americas and EMEA.
  • 5+ years of B2B ABM and demand generation experience across strategic 1:1, 1:few, and programmatic programs.
  • Hands-on proficiency with 6sense or Demandbase, Clay, intent models, enrichment workflows, and Salesforce integration.
  • AI-first problem-solving experience, including practical use of AI as a digital co-worker for research, personalization, or automation.
  • Experience working directly with sellers and partners, with measurable pipeline and revenue outcomes.
  • Experience in media and entertainment, infrastructure, storage, media workflow technology, reseller, or systems integrator environments; bachelor’s degree or equivalent practical experience.

Nice to have

  • Knowledge of high-throughput file storage, parallel file systems, and Avid, Adobe, or DaVinci Resolve environments.
  • Prior sales, SDR, or solutions experience.
  • Experience building AI agents or automations for account research and personalization.
  • Experience running ABM around NAB Show, IBC, and other major industry events.
  • Understanding of CAC and account- or tier-level pipeline efficiency.

Culture & Benefits

  • Global collaboration across the Americas, EMEA, and APAC.
  • Close partnership with sellers, sales engineers, product marketing, marketing operations, RevOps, resellers, and systems integrators.
  • Regular participation in major media and entertainment industry events.
  • AI-supported workflows designed to scale research, enrichment, personalization, and account coverage.

Hiring process

  • The first 90 days focus on building the tiered account list, connecting 6sense or Demandbase and Clay to Salesforce, launching initial ABM programs, and establishing reporting definitions.
  • The role is expected to build account plans for NAB Show 2027 and IBC 2027 and demonstrate measurable pipeline progress within 6–12 months.

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