Назад
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6 дней назад

Sr. Manager, Integrated Marketing & ABM

140 000 - 155 000$
Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Sr. Manager, Integrated Marketing & ABM (B2B Marketing/ABM): Building and running Pelago’s employer account-based marketing programs, paid media, contact-based advertising, and digital conversion initiatives with an accent on enterprise account strategy, buying-group engagement, and cross-functional coordination. Focus on designing tiered ABM programs, applying AI to account research and personalization, and measuring account progression and conversion across complex healthcare sales cycles.

Location: New York, NY; hybrid schedule with 3 days per week in the NYC office

Base pay range: $140,000–$155,000 USD annually, plus incentive bonus, stock options, and benefits.

Company

hirify.global provides specialty substance use and mental health care, combining clinically driven treatment with technology and AI to expand access for members, employers, and health plans.

What you will do

  • Design and run tiered account-based marketing programs for priority employer accounts.
  • Build account plans covering buying groups, persona-specific messaging, touchpoint sequencing, and account progression.
  • Coordinate employer programs with Channel Marketing, Product Marketing, Events, Business Development, and GTM Systems.
  • Own contact-based advertising, paid media strategy, audience targeting, creative testing, and budget management.
  • Own website priorities and analytics for buyer conversion, working with agency and web partners.
  • Use AI, intent, engagement, and relationship signals to improve account research, personalization, follow-up, and prioritization.

Requirements

  • 7+ years of B2B marketing experience, including 3+ years designing and running enterprise ABM programs.
  • Experience opening and advancing conversations in long, multi-stakeholder sales cycles; HR, benefits, or healthcare buyer experience is strongly preferred.
  • Hands-on experience with contact-based and account-based advertising platforms, paid media, and web analytics.
  • Experience coordinating with channel or partner marketing teams across shared accounts.
  • Working knowledge of Salesforce and HubSpot, including building reports.
  • Comfort leading peers and sellers without direct authority, plus hands-on use of AI tools.

Culture & Benefits

  • Hybrid and flexible working environment.
  • Medical, dental, and vision coverage.
  • 401(k) plan with a 3% match.
  • Unlimited PTO, 10 paid holidays, and company-wide Me Time Days.
  • Paid maternity, paternity, and new-parent leave, plus wellness and family-planning support.
  • Equity package and annual learning and development stipend.

Hiring process

  • Candidate accommodations are available upon request throughout the interview process.
  • Visa sponsorship is not available for this position.

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