Sr. Industry Marketing Manager, Startups (AI)

Location: United States

Salary: $130,700–$224,750 USD annual base salary, depending on pay zone

Company

Databricks is a data and AI company providing a unified platform for data, analytics, AI applications, agents, and related workloads.

What you will do

• Establish positioning, messaging, content frameworks, and go-to-market programs for the startup segment.
• Build account-based, partner, venture, demand-generation, and field programs that drive pipeline and platform consumption.
• Develop relationships with venture firms, accelerators, startup communities, customers, and strategic partners.
• Improve conversion from technical evaluations to production spend through trials, credits, free tiers, and product-led motions.
• Build founder- and engineering-led content, developer channels, community programs, customer stories, and investor or developer events.
• Equip sales and go-to-market teams with startup-specific messaging, technical proof points, sales plays, and enablement.

Requirements

• 7+ years of experience marketing technology to startups, developers, or the venture ecosystem, or equivalent venture-backed startup experience.
• Proven ownership of marketing strategy for a segment, product line, or go-to-market motion with measurable pipeline, adoption, consumption, or revenue results.
• Experience positioning and marketing complex technical B2B products involving cloud, data, analytics, or AI/ML.
• Technical fluency in modern data and AI architectures, including model providers, agent frameworks, vector search, evaluation tooling, and production workloads.
• Experience with venture-backed buying dynamics, product-led growth, self-serve funnels, trials, credits, free tiers, and consumption-based expansion.
• Ability to lead cross-functional programs and communicate credibly with founders, technical leaders, investors, sales teams, and partners.

Culture & Benefits

• Collaborative work across marketing, sales, partnerships, developer, field, and venture functions.
• Opportunities to engage with startup founders, developers, investors, accelerators, and technical communities.
• Comprehensive employee benefits and perks, varying by region.
• Inclusive hiring practices and a commitment to diversity and inclusion.