Sr Digital Marketer (AI)

Location: Tysons, Virginia, United States; employees work from the office 4 days a week

Base salary: $80,000–$95,000 USD per year

Company

hirify.global provides connected-property technology for security, video surveillance, access control, intelligent automation, energy management, and wellness through a network of professional service providers and commercial integrators.

What you will do

• Manage and optimize multi-channel campaigns across email, paid search, paid social, and display media.
• Create web content, email copy, and content offers that generate qualified B2B leads.
• Implement and refine marketing automation and lead-nurturing workflows.
• Build AI-enabled workflows for creative production, audience targeting, reporting, and campaign optimization with human review.
• Improve SEO, GEO, and AEO visibility through keyword strategy, on-page optimization, technical hygiene, and content recommendations.
• Partner with sales, leadership, and product teams to track performance, improve lead handoff, and drive pipeline and revenue.

Requirements

• 5+ years of hands-on digital and/or growth marketing experience running and optimizing live campaigns.
• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field, or equivalent practical experience.
• Hands-on experience with paid search, paid social, email, ABM, audience setup, budget pacing, and creative testing.
• Experience creating multi-channel B2B campaigns and translating performance data into actionable insights using analytics, dashboards, and attribution tracking.
• Proficiency with marketing automation platforms, ideally Salesforce Marketing Cloud or Pardot.
• New applicant employment-authorization sponsorship and other immigration-related support are not available.

Nice to have

• Experience with B2B marketing in SaaS or connected devices.
• Startup-style experience and comfort working with ambiguity.

Culture & Benefits

• Collaborative environment with direct exposure to leadership and independent venture business units.
• In-person collaboration from the office 4 days per week.
• Medical plans with company subsidies, an HSA contribution, and a 401(k) with employer match.
• Paid vacation, paid holidays, wellness time, and paid maternity and bonding leave.
• Company-paid disability and life insurance in a casual work environment.