Sales Development Representative, LoyaltyPlay

Location: Hybrid in Canada, with 2 days per week in the Toronto or Montreal office

Company

hirify.global operates a play-and-earn mobile loyalty platform, while LoyaltyPlay helps mobile app publishers generate revenue and increase user engagement through gaming rewards.

What you will do

• Research and sequence named, scored accounts across five verticals, targeting monetization, revenue, growth, app, and loyalty decision-makers.
• Run high-volume outbound campaigns across phone, email, and LinkedIn Sales Navigator using sequencing automation.
• Personalize outreach around account news and market triggers while communicating the LoyaltyPlay value proposition.
• Conduct discovery calls covering monetization and loyalty stacks, revenue goals, and retention challenges.
• Qualify prospects against the ideal customer profile and hand over complete meeting notes.
• Record daily activity in Salesforce and share competitor and market observations with the Team Lead.

Requirements

• At least 6 months of experience in sales development, lead generation, or inside sales.
• Experience in SaaS, adtech, mobile gaming, or another B2B technology environment is preferred.
• Demonstrated ability to meet or exceed meeting or SQL quotas.
• Strong written communication skills and persistence when handling objections.
• Ability to research markets and segments independently.
• Strong CRM skills, especially Salesforce, and comfort using sequencing tools.

Nice to have

• Experience with Salesloft or a similar sequencing platform.
• Understanding of mobile monetization, offerwalls, in-app advertising, loyalty programs, and user LTV.

Culture & Benefits

• Hybrid work model with two office days per week in Toronto or Montreal.
• Office locations include 400 University Ave in Toronto and 1001 Blvd. Robert-Bourassa in Montreal.
• Opportunity to work on a gaming rewards and mobile app monetization platform.