Email Operations Specialist

Location: New York, NY; work from the NYC office two days per week

Salary: $78,000–$90,000 USD per year; the range is based on the NYC market and may vary by candidate location.

Company

hirify.global is a product company that creates a platform for helping people celebrate and connect around important moments.

What you will do

• Execute campaign email operations, including preparing assets, coding templates, building and segmenting lists, scheduling sends, and setting up tests.
• Build responsive, personalized triggered email templates and support lifecycle flow setup in Sailthru.
• QA every send across devices, email clients, and environments.
• Troubleshoot HTML templates, broken links, rendering issues, and list segmentation problems.
• Use ESP tools and Sailthru’s Zephyr scripting language to deliver dynamic content, while exploring AI tools to improve operational efficiency.
• Manage audience lists, maintain data hygiene, analyze campaign performance, and contribute testing and optimization ideas.

Requirements

• 2–4 years of experience in email marketing with hands-on ESP experience; Sailthru experience is preferred.
• Experience coding email templates with HTML/CSS and working with ESP scripting or templating languages; Zephyr experience is preferred.
• Experience QA’ing emails across devices and email clients, with email testing tools such as Litmus preferred.
• Understanding of email marketing best practices and regulations including CAN-SPAM and GDPR.
• Experience with marketing automation, personalization software, customer data platforms, and data visualization tools such as Looker.
• Analytical, detail-oriented, technically proficient, and able to learn new systems and communicate effectively.

Nice to have

• Sailthru, Zephyr, Litmus, and Looker experience.

Culture & Benefits

• Full-time offer packages include a base salary and equity component.
• Options for fully paid medical, dental, and vision benefits are available.
• The company supports thoughtful use of AI tools such as Claude, ChatGPT, and Copilot in day-to-day work.
• The workplace emphasizes resourcefulness, progress over perfection, positive contribution, and an inclusive team environment.
• Reasonable accommodations are available, including approved assistive technology and disability support.

Hiring process

• Interviews may include recruiting phone interviews, technical screens, live coding challenges, system design interviews, and take-home assignments.
• AI tools may not be used during interview sessions unless explicitly requested or approved, except where required as an accessibility accommodation.