Email Marketing Specialist

Location: Remote, United States; listed location: Denver, CO

Company

hirify.global provides inventory management software and was recognized by Forbes Advisor as a leading inventory management software provider in 2024.

What you will do

• Build, test, personalize, and schedule marketing emails in HubSpot.
• Create workflow-based drip campaigns, automated nurtures, newsletters, webinar sequences, event invitations, and product announcements.
• Build and segment HubSpot lists to target prospects, customers, and partners.
• Run A/B tests and analyze open rates, click rates, and unsubscribes to improve campaigns.
• Coordinate the email calendar, approval process, reviews, and final pre-send checks.
• Create basic branded graphics in Canva and organize reusable email assets.

Requirements

• 2–3 years of experience in email marketing, marketing operations, or a similar role.
• Hands-on experience building and sending emails and segmenting lists in HubSpot.
• Experience with A/B testing, email metrics, HubSpot workflows, and automated emails.
• Basic graphic design skills and working experience with Canva.
• Strong writing, proofreading, communication, organization, and deadline-management skills.
• Experience with Asana or a similar project management tool.

Nice to have

• HubSpot certifications.
• Basic HTML and CSS for email troubleshooting.
• Familiarity with GDPR, CAN-SPAM, and CASL.
• Willingness to learn AI-powered tools for marketing work.

Culture & Benefits

• Remote work flexibility and a focus on work-life balance.
• Medical, dental, and vision benefits with a 401(k) company match program.
• Flexible paid time off.
• Diverse and inclusive working environment with a collaborative marketing team.
• Frequent company-sponsored events.