Senior Lifecycle Marketing Manager (AI)

Location: Work from anywhere; fully remote. Annual in-person meetup.

Annual gross compensation: €85K–€105K, including any applicable target bonus; offers bonus.

Company

hirify.global builds AI companionship products, including a large AI companionship platform governed by its proprietary EverGuard moderation system.

What you will do

• Own CRM strategy and execution across onboarding, conversion, first purchase, repeat purchasing, retention, and reactivation.
• Use behavioral data to identify drop-off, disengagement, and missed purchasing opportunities.
• Build onboarding, abandoned-payment, offer, and follow-up journeys across email, push notifications, in-product messaging, and promotions.
• Improve token purchases, retention, reactivation, and LTV through segmentation, personalization, and timing.
• Design experiments, measure results, use control groups, attribution, and incrementality, then scale successful approaches.
• Collaborate with Product, Data, Engineering, and Creative on tooling, tracking, messaging, offers, and reporting.

Requirements

• Demonstrated experience personally driving significant improvements in revenue, conversion, repeat purchases, retention, reactivation, or LTV, supported by real numbers.
• Experience in a high-volume B2C subscription business where CRM directly affected revenue.
• Ability to create segments, journeys, experiments, campaign logic, and performance analysis independently.
• Experience turning user behavior into growth ideas and validating them through testing, control groups, attribution, and incrementality.
• Ability to work quickly, take ownership, make decisions without a finished playbook, and build momentum with incomplete information.
• Clear communication and collaboration with technical, creative, and commercial stakeholders in English.
• Comfort working with products powered by uncensored AI models and content.

Nice to have

• Experience in iGaming, free-to-play gaming, fintech, consumer subscriptions, or high-frequency e-commerce.
• Experience with token, credit, virtual-currency, bonus, or repeat-deposit models.
• Experience building or redesigning CRM in a fast-scaling company.
• Use of AI for analysis, personalization, experimentation, or content development.

Culture & Benefits

• Fully remote team with a culture of ownership, velocity, and creativity.
• Preferred contract type is B2B, with flexibility for long-term commitment and impact.
• 20 working days of paid time off per year.
• Monthly health insurance allowance of 100 USD and access to OpenUp psychological and lifestyle sessions, including for up to three family members.
• Learning budget, coworking budget of up to two visits per month, and company laptop and equipment budgets.
• Premium access to AI tools, plus an annual in-person gathering.

Hiring process

• Apply directly to join the team building and scaling AI products.