Demand Generation Manager for SMB (B2B SaaS)

Location: Remote in the United States; travel to the New Orleans headquarters at least once per quarter and to events as needed.

Compensation: $108,000–$130,000 OTE, depending on experience, qualifications, and fit, plus a quarterly performance bonus tied to KPIs.

Company

hirify.global is an Order Engine for distributors that centralizes customer communication and helps generate and capture orders across channels.

What you will do

• Build and run the SMB Marketing Playbook across email, outbound SDR, and events, tied to pipeline goals.
• Establish an account-based marketing motion for the SMB segment.
• Build workflows, sequences, segmentation, and targeting plays in HubSpot and Unify.
• Use AI, performance data, and A/B testing to identify high-intent contacts and optimize campaigns.
• Write campaign copy for SDR plays, marketing emails, and outbound sequences.
• Partner with SDRs, Sales, Content Marketing, and RevOps on lead flow, campaign execution, routing, and weekly pipeline reporting.

Requirements

• Must be based in the United States and able to travel to the New Orleans headquarters at least once per quarter.
• 3–5 years of B2B SaaS marketing experience focused on demand generation or growth marketing.
• Track record of running campaigns that generate new-logo pipeline.
• Hands-on experience building campaigns and plays in HubSpot, plus experience with high-volume outbound or signal-based orchestration.
• Experience using AI for target lists, campaigns, or projects.
• Strong analytical, writing, project management, and Sales partnership skills.

Nice to have

• Unify experience.
• Experience in wholesale distribution or construction.

Culture & Benefits

• Collaborative, customer-focused environment with an emphasis on ownership, authenticity, and continuous improvement.
• Health, dental, vision, life, short- and long-term disability, 401(k), and employee assistance program benefits.
• Flexible PTO with no preset limits.
• Equity package and yearly education stipend.