Principal GTM Program Manager

Location: Remote within the United States; employees may live in any of the 50 states, with limited exceptions.

Base salary: $136,700–$218,300 annually in California, Connecticut, Maryland, Massachusetts, New Jersey, New York, Washington state, and Washington DC; $129,800–$207,400 annually in Colorado, Hawaii, Illinois, Maine, Minnesota, Nevada, Ohio, Rhode Island, Vermont, and Virginia. The role is also eligible for equity awards.

Company

hirify.global is a real estate technology company helping people buy, sell, finance, and rent homes through a major U.S. real estate platform.

What you will do

• Lead high-priority, end-to-end cross-functional GTM programs within a direct B2B sales organization.
• Partner with Sales leaders to diagnose business performance problems and define GTM strategy and execution plans.
• Establish program governance, decision forums, risk and issue management, and change control.
• Resolve cross-team risks and constraints through structured analysis and scenario planning.
• Build executive-ready communications, status reports, and visualizations highlighting progress, risks, and business impact.
• Standardize program management practices, coach program and project managers, and evaluate outcomes to inform future investments.

Requirements

• 10+ years of progressive experience leading complex cross-functional GTM programs.
• At least 4 years embedded in a direct B2B sales organization, partnering with VP of Sales, sales director, or CRO-level stakeholders.
• Experience in enterprise SaaS, digital advertising, marketplaces, or technology companies with a direct B2B sales motion.
• Experience delivering platform, data, or enterprise process transformations, including roadmap integration, dependency management, and benefits realization.
• Demonstrated ability to influence senior leaders, resolve conflicts, and drive decisions in ambiguous environments.
• Experience improving governance models, portfolio reporting, standardized tooling, and data-driven decision-making.

Culture & Benefits

• Remote work through hirify.global’s distributed Cloud HQ approach.
• Base salary varies by employee location and experience.
• Equity awards are available based on experience, performance, and location.
• Work in a company focused on innovation in the U.S. real estate market.