Associate Director, Business Systems Analysis (AdTech)

Location: Philadelphia, Pennsylvania, United States; hybrid work with 8 days per month in the office. Other location: Princeton, New Jersey.

Salary: $146,900–$262,400 USD annually, plus bonus eligibility.

Company

hirify.global operates digital advertising and HCP Solutions platforms supported by enterprise technology, publishing, product, and vendor ecosystems.

What you will do

• Define and execute the digital advertising technology strategy, roadmap, and operating model.
• Own platforms and integrations including Google Ad Manager, Ad Book, WK journal sites, Atypon, PLD, Lasso, and other HCP Solutions platforms.
• Lead the design and delivery of HCP product platforms and improve advertising workflows, automation, reporting, and performance metrics.
• Guide the responsible adoption of AI-enabled automation, personalization, and analytics capabilities.
• Establish governance for data privacy, security, access controls, regulatory compliance, vendor relationships, and platform KPIs.
• Lead, coach, and develop a team while partnering with Sales, Operations, Product, IT, publishing, Legal, Security, and external vendors.

Requirements

• Bachelor’s degree in information systems, computer science, business, or significant equivalent professional experience.
• 15+ years of experience with digital platforms and enterprise applications, including deep hands-on experience with Google Ad Manager, Magento, Cloudflare, website development, IAB specifications, NPI, and PLD datasets.
• Experience leading advertising solution implementations and transformations at scale.
• Experience managing software engineering teams supporting content management, learning management, and workflow management systems using .NET Core, TypeScript, Node, and NestJS.
• Expertise in Salesforce, Ad Book, ad technology architecture, e-commerce, ONIX and RESTful APIs, data models, databases, SQL, and governance practices.
• Strong understanding of AI/ML, data privacy, cybersecurity, regulatory compliance including GDPR and CCPA, and work in global matrixed organizations.

Culture & Benefits

• Hybrid workplace with regular office attendance.
• Medical, dental, and vision plans.
• 401(k), FSA/HSA, commuter benefits, and tuition assistance.
• Vacation, sick time, and paid parental leave.
• Interviews include in-person participation, and candidates may be required to appear onsite at a hirify.global office.

Hiring process

• Participate in interviews without AI tools, virtual backgrounds, or third-party prompts.
• In-person interviews may be required as part of the recruitment process.