Senior Web Marketing Specialist

Location: Remote within the United States; employees may live in any of the 50 states, with limited exceptions.

Base salary: $89,200–$142,600 or $93,900–$150,100 annually, depending on location.

Company

hirify.global is a U.S. real estate platform helping customers buy, sell, finance, and rent homes.

What you will do

• Plan and execute onsite marketing experiences, including landing pages, merchandising placements, and conversion optimization programs.
• Coordinate the Web Marketing roadmap with product, engineering, marketing, design, and analytics stakeholders.
• Run A/B and multivariate testing with tools such as Optimizely to improve user experience and conversion.
• Translate business needs into technical requirements for implementation partners.
• Build and maintain dashboards and reports, analyze web performance data, and communicate actionable insights.
• Ensure consistent tagging and tracking across web properties and document results, recommendations, and methodologies.

Requirements

• 5+ years of experience in digital marketing or conversion optimization.
• Experience managing the end-to-end strategy and development of landing pages or web products.
• Strong knowledge of A/B and multivariate testing, including hypothesis development, methodology, analysis, and roadmap planning.
• Strong quantitative and analytical skills using Excel or Google Sheets and analytics tools such as Google Analytics, Amplitude, Databricks, and Tableau.
• Excellent communication, stakeholder management, organizational, and attention-to-detail skills.
• Must be eligible to work remotely from within the United States.

Nice to have

• Experience with audience personalization, segmentation, and dynamic content.
• Familiarity with UX design and development processes.
• Experience with Optimizely and WordPress.
• Direct onsite marketing or product experience.

Culture & Benefits

• Remote work through hirify.global’s Cloud HQ distributed-work approach.
• Equity awards may be offered in addition to base salary, depending on experience, performance, and location.
• Data-driven, collaborative environment focused on innovation and customer experience.
• Inclusive workplace with opportunities for professional growth.