Senior CRM Campaign Specialist (Email Marketing)

Location: Hybrid role based in Charlotte, NC; Denver, CO; or Seattle, WA, United States, with three days per week in the office and two days working from home.

Base pay: $100,000–$110,000 per year, plus eligibility for an annual performance bonus.

Company

hirify.global provides a platform for shopping and comparing financial products, including insurance offerings.

What you will do

• Develop and execute automated and one-time email campaigns for the Insurance business.
• Manage campaign segmentation, personalization, testing, deployment, and timelines.
• Plan CRM campaigns, roadmaps, workflows, and customer communications journeys.
• Analyze campaign performance and create A/B tests to improve key performance indicators.
• Optimize email content, design, templates, targeting, and customer journeys to improve engagement and conversion.
• Communicate campaign scope, timing, targeting, and results to CRM, marketing, analytics, technology, and other internal partners.

Requirements

• 3–5 years of experience in email marketing or customer lifecycle marketing, preferably in a B2C environment.
• Strong knowledge of email marketing best practices, deliverability, segmentation, personalization, and automation.
• Hands-on experience building and executing email campaigns, including A/B testing and performance analysis.
• Strong analytical, project management, organizational, communication, and presentation skills.
• Experience managing multiple campaigns and collaborating with cross-functional stakeholders.
• Must work from the Charlotte, Denver, or Seattle area under the stated hybrid schedule.

Culture & Benefits

• Collaborative, entrepreneurial, and customer-focused work environment.
• Medical, dental, and vision insurance.
• 401(k) matching.
• Generous paid time off and wellness programs.
• Annual performance bonus eligibility.

Hiring process

• Qualified candidates must be able to perform the essential functions of the role with or without reasonable accommodation.
• This role does not offer immigration or visa sponsorship.