Senior Manager, Growth Marketing & Demand Generation (AI)

Location: Austin, Texas, or remote within the United States

Salary: $140,000–$155,000 base salary annually, plus performance-based annual bonus eligibility.

Company

hirify.global provides a cybersecurity SaaS platform that enables secure access to enterprise applications and data from mobile devices without storing data on the endpoint.

What you will do

• Build, launch, and optimize paid media programs across Google Search, Display, YouTube, and LinkedIn.
• Target commercial cybersecurity buyers across defense industrial, financial services, healthcare, and enterprise markets.
• Run A/B tests across audiences, creative, copy, and landing pages while managing paid media budgets and reporting results.
• Own the Answer Engine Optimization practice by monitoring ChatGPT, Claude, Perplexity, Google AI Overviews, and Copilot visibility.
• Develop AEO guidance covering structured data, topic authority, E-E-A-T signals, sourcing, and content retrieval.
• Build demand generation dashboards, attribution analysis, closed-loop Salesforce reporting, and recurring channel and pipeline reports.

Requirements

• Bachelor’s degree in Marketing, Business, Analytics, or a related field.
• 4–6 years of B2B demand generation or growth marketing experience, including 2+ years directly running paid media programs.
• Cybersecurity marketing experience with an understanding of security buyers and their decision-making process.
• Hands-on fluency with Google Ads, LinkedIn Campaign Manager, a marketing automation platform such as HubSpot or Marketo, and CRM attribution, preferably Salesforce.
• Experience building dashboards, analyzing performance data, and communicating concise recommendations to leadership.
• Working knowledge of AI tools, LLM retrieval and ranking, AEO concepts, and collaboration with Sales, RevOps, ABM, Content, and Product Marketing.

Nice to have

• Familiarity with structured data, E-E-A-T principles, topic authority, and schema markup.
• Experience with intent data platforms such as 6sense, Bombora, or G2.
• Relevant marketing certifications.

Culture & Benefits

• Hands-on individual contributor role with future headcount tied to performance.
• Opportunity to build growth marketing and AEO programs from the ground up without an established playbook.
• Medical, dental, and vision insurance for full-time employees.
• Parental leave, life and disability coverage, and a 401(k) with employer matching beginning on the first day of employment.
• Performance bonus primarily based on company-wide performance.