Product Marketing Manager (AI)

Location: Hybrid role based at hirify.global HQ in New York City or San Francisco, United States

Company

AI-powered research platform delivering AI-moderated interviews and synthesized customer insights to research, marketing, strategy, and insights teams.

What you will do

• Package the platform and research services into clear offerings with defined audiences, outcomes, and scopes.
• Develop customer-insight-driven positioning and messaging across the website, sales materials, campaigns, and product.
• Own go-to-market strategy and execution for new products, features, and offerings from launch planning through adoption.
• Equip Sales with narratives, presentations, proof points, case studies, and competitive context for enterprise conversations.
• Lead competitive intelligence and translate customer and market insights into recommendations for Product, Sales, and Marketing.
• Drive customer adoption and expansion through release communications, newsletters, product education, targeted campaigns, and performance measurement.

Requirements

• 4–5 years of B2B marketing experience, ideally in SaaS or a startup environment.
• Experience owning key workstreams and managing priorities independently.
• Ability to move between high-level positioning and detailed launch execution.
• Strong organization, communication, writing, and storytelling skills.
• Ability to work closely with founders, Sales, Research, Product, and Marketing.

Nice to have

• Experience marketing to insights or market research buyers.
• Experience packaging a services offering.

Culture & Benefits

• Direct collaboration with founders and ownership of high-visibility initiatives.
• Opportunity to help define an emerging category in AI-powered research.
• Use of the platform to test messaging and validate positioning with customer insights.
• Opportunities to expand responsibilities as the marketing team scales.
• Competitive compensation, meaningful equity, and comprehensive benefits.