Senior Product Marketing Manager (AI)

Location: Hybrid in New York City, with in-person collaboration at the office 3+ days per week

On-target earnings: $140,000–$170,000, plus equity; compensation includes base salary and bonus.

Company

hirify.global is a startup building AI-powered software that replaces legacy systems for municipalities and counties and streamlines government services.

What you will do

• Own product positioning, messaging, value propositions, and messaging frameworks across the product suite.
• Partner with Product and Engineering on launches, go-to-market plans, launch tiering, channels, and customer communications.
• Create sales enablement materials, including battle cards, competitive one-pagers, and decks.
• Lead customer and competitive research, including win/loss analysis and market intelligence.
• Develop product-led content such as use cases, customer stories, and thought leadership to support pipeline generation.

Requirements

• 2+ years of experience in product marketing or a related role in B2B SaaS.
• Experience with positioning, messaging, or go-to-market execution.
• Strong storytelling and writing skills, with the ability to explain technical products to non-technical buyers.
• Customer-focused and data-driven approach, using research and win/loss insights to inform decisions.
• Ability to collaborate with Product, Engineering, Sales, and Marketing and build repeatable processes in ambiguous environments.
• Familiarity with modern go-to-market tooling and a focus on pipeline impact and deal influence.

Culture & Benefits

• Mission-driven work improving government services for millions of residents.
• High ownership and autonomy in a rapidly scaling startup.
• Close collaboration with the founders and cross-functional teams.
• Equity or stock options.
• Medical, dental, and vision insurance, 401(k), and flexible PTO.