Senior Manager, Demand Generation (AI)

Location: Remote

Company

hirify.global, formerly People.ai, is an AI answers platform for sales teams that connects sales signals to accounts and opportunities.

What you will do

• Own paid acquisition across paid search, paid social, display, and digital ABM, optimizing campaigns for pipeline, CAC, and payback.
• Manage performance marketing agencies and coordinate creative development, experimentation, and campaign execution.
• Lead SEO and AI-driven discovery across Google, ChatGPT, Perplexity, Gemini, Claude, and other emerging channels.
• Build AI-powered campaign automation with Clay, Make, n8n, LLM prompts, and AI creative tools.
• Own web performance, CRO, lifecycle nurture, funnel optimization, and conversion from MQL to SQL to opportunity.
• Partner with Marketing, Creative, Product Marketing, and Sales on integrated campaigns, pipeline targets, and multi-touch attribution.

Requirements

• 6+ years of experience in demand generation or growth marketing at a high-growth B2B SaaS or enterprise AI startup.
• Hands-on experience integrating AI software and automation tools into marketing operations, including Clay, Make or n8n, LLM prompts, and AI creative suites.
• Experience owning enterprise pipeline targets and managing paid digital budgets end-to-end.
• Strong background in paid performance, CRO, automated email nurture, segmentation, and funnel optimization.
• Fluency in CAC, payback periods, multi-touch attribution, and CRM or MAP reporting with Salesforce, HubSpot, or Marketo.
• Ability to collaborate with Product Marketing, Creative, and Sales teams to turn messaging and content into scalable pipeline.

Culture & Benefits

• Remote full-time workplace.
• AI-first marketing environment focused on practical automation and measurable impact.
• Work directly with the SVP of Marketing on enterprise pipeline strategy.
• Exposure to emerging AI answer engines and new approaches to demand generation.