3 дня назад
Senior Manager, Demand Generation, Digital & Performance Marketing - USA (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Manager, Demand Generation, Digital & Performance Marketing - USA (AI): Leading digital acquisition, website conversion, product experience, and demand generation for an AI contextual data platform with an accent on paid media, SEO/AEO/GEO, experimentation, and web-to-product journeys. Focus on optimizing pipeline and ROI, building AI-powered discovery and creative programs, and coordinating Product, Sales, agencies, and external specialists.
Location: Remote from the United States; candidates must live in and be authorized to work in the United States. Some travel may be required.
Company
provides a unified multimodel contextual data platform that connects enterprise data with LLMs, copilots, and AI agents.
What you will do
- Lead hands-on paid acquisition across search, social, display, YouTube, retargeting, and other digital channels.
- Own website performance, conversion optimization, landing pages, CTAs, and web-to-product journeys.
- Drive SEO, Answer Engine Optimization, and Generative Engine Optimization to improve discovery through search and AI-powered experiences.
- Develop digital video, creative, copy, webinars, podcasts, events, and campaign assets across paid, organic, website, and social channels.
- Define demand goals with Sales, manage inbound lead flows and campaign tracking, and co-manage HubSpot.
- Use analytics, attribution, behavioral data, and experimentation to improve engagement, conversion, pipeline contribution, and ROI.
Requirements
- 7+ years of progressive experience in digital, growth, or performance marketing, ideally in high-growth B2B SaaS or enterprise technology.
- Hands-on experience managing paid acquisition across Google, LinkedIn, YouTube, and other digital channels.
- Experience with website optimization, CRO, landing pages, digital analytics, A/B testing, funnel analysis, SEO, AEO, and GEO.
- Experience optimizing free trials, interactive product experiences, self-service experiences, or other product-led digital motions.
- Strong analytical, creative, copywriting, video, and digital content capabilities.
- Experience managing agencies, freelancers, and external creative or technical resources, with demonstrated use of AI tools in marketing workflows.
Nice to have
- Experience in databases, data management, data platforms, AI, developer tools, or data infrastructure.
- Experience marketing to developers, data engineers, architects, AI leaders, and technology executives.
- Entrepreneurial builder mindset with the ability to combine strategy and hands-on execution.
Culture & Benefits
- Remote work-from-home arrangement with some travel.
- Opportunity to contribute to AI and data infrastructure.
- Collaboration with engineering, marketing, and product leaders.
- Opportunity to help shape AI-powered enterprise applications and the contextual data layer.
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