9 дней назад
Senior CRO Strategist (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior CRO Strategist (AI): Developing and optimizing customer acquisition funnels and landing pages through market research, hypothesis generation, and A/B testing with an accent on data-driven conversion optimization and cross-functional delivery. Focus on analyzing campaign performance, scaling winning strategies, and using AI to accelerate research, experimentation, and marketing automation.
Location: Remote in Portugal
Company
provides IT-enabled marketing solutions for large North American partners, combining data-driven marketing, creative production, analytics, CRO, media buying, and technology innovation.
What you will do
- Conduct market, audience, and competitor research for new and existing clients.
- Develop landing page concepts and customer acquisition funnels.
- Generate, prioritize, and document CRO hypotheses.
- Plan and manage A/B testing roadmaps across multiple clients.
- Analyze landing page and campaign performance and turn data into actionable recommendations.
- Collaborate with copywriters, designers, video producers, IT, analytics, and media buying teams to deliver projects on time and to quality standards.
Requirements
- 5+ years of experience in performance marketing, CRO, digital marketing, or growth marketing.
- Strong understanding of customer acquisition funnels, landing page optimization, and A/B testing.
- Ability to interpret marketing data and make data-driven decisions.
- Strong analytical, problem-solving, project management, and organizational skills.
- Experience collaborating with cross-functional teams and presenting recommendations to stakeholders.
- Proficient English language skills required. Experience with AI tools for marketing research and automation.
Nice to have
- Experience in home improvement or lead generation.
- Experience with Meta, Google Ads, native advertising, or YouTube.
- Knowledge of UX principles and conversion optimization.
- Familiarity with Tableau, GA4, Microsoft Clarity, Hotjar, or similar analytics tools.
Culture & Benefits
- Remote-first work environment.
- Paid time off and unlimited sick days.
- Support for workshops, online courses, conferences, and certifications.
- Coverage for home-office equipment and furniture, plus co-working space costs.
- Medical expense reimbursement, including dental care and psychological support.
- Well-being benefits such as gym memberships, yoga classes, workout equipment, bicycle support, and annual retreats.
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