Senior CRO Strategist (AI)

Location: Remote - Italy

Company

hirify.global provides IT-enabled, data-driven marketing and customer acquisition solutions for large North American partners across Home Improvement, Health, Legal, and Insurance.

What you will do

• Conduct market, audience, and competitor research for new and existing clients.
• Develop landing page concepts and customer acquisition funnels.
• Generate, prioritize, and document CRO hypotheses.
• Plan and manage A/B testing roadmaps across multiple clients.
• Analyze campaign and landing page performance and translate data into actionable optimization plans.
• Collaborate with Copywriters, Designers, Video Producers, IT, Media Buyers, and Analytics teams while maintaining CRO knowledge resources and testing libraries.

Requirements

• 5+ years of experience in Performance Marketing, CRO, Digital Marketing, or Growth Marketing.
• Strong understanding of customer acquisition funnels, landing page optimization, and A/B testing.
• Ability to interpret marketing data and make data-driven decisions.
• Strong analytical, problem-solving, project management, and organizational skills.
• Experience collaborating with cross-functional teams and communicating recommendations effectively.
• Proficient English language skills and experience using AI tools for marketing research and automation.

Nice to have

• Experience in Home Improvement or Lead Generation.
• Experience with Meta, Google Ads, Native Advertising, or YouTube.
• Knowledge of UX principles and conversion optimization.
• Familiarity with Tableau, GA4, Microsoft Clarity, Hotjar, or similar analytics tools.

Culture & Benefits

• Remote-first work environment.
• Paid time off and unlimited sick days.
• Support for workshops, online courses, conferences, and certifications.
• Coverage for home-office equipment and furniture.
• Medical expense reimbursement, including dental and psychological support.
• Gym, yoga, home workout, bicycle, co-working space, and retreat benefits.