AI GTM Specialist (AI)

Location: San Francisco, United States; office-centric hybrid schedule. Standard in-office days are Monday, Tuesday, and Thursday. Wednesday work from home is generally available, while Friday flexibility depends on the role and partner teams.

Base salary: $203,000–$231,000 annually. On-Target Earnings: $290,000–$330,000, including performance-based sales incentive pay.

Company

Asana provides a platform for human and AI collaboration used by teams worldwide to manage important goals and work.

What you will do

• Partner with Account Executives as a co-prime on AI opportunities from discovery through close.
• Develop commercial strategy, pitches, business cases, pricing, packaging, and ROI models for AI products.
• Advise account teams and customers on AI Studio, AI Teammates, Dash, and Stack AI.
• Build talk tracks, qualification guidance, pitch materials, and enablement programs for new AI products.
• Identify high-impact AI use cases, run proof-of-value pilots, and establish ROI metrics before closing.
• Present Asana’s AI strategy to senior and C-level executives and relay customer feedback to Product, Product Marketing, and R&D.

Requirements

• 8+ years of experience in a commercial, customer-facing sales or overlay role, such as Account Executive or Sales Specialist.
• Strong fluency in AI concepts including LLMs, agents, context management, MCPs, and generative AI.
• Ability to translate technical AI value into business ROI and develop compelling commercial narratives.
• Experience with deal structures, ROI modeling, pricing, packaging, sales enablement, and training.
• Confidence presenting AI strategy and leading strategic workshops with C-suite stakeholders.
• Strong cross-functional collaboration skills and adaptability in fast-paced environments with evolving priorities.

Culture & Benefits

• Office-centric culture supported by a hybrid work model.
• Mental health, wellness, and fitness benefits.
• Career coaching and support.
• Inclusive family-building benefits.
• Long-term savings or retirement plans and in-office culinary options.