7 дней назад
Staff AI Native Growth Marketer (Customer Journey Growth)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Staff AI Native Growth Marketer (Customer Journey Growth) (AI/CRO): Owning and optimizing full-funnel customer journeys across 20 websites, paid media, organic content, landing pages, and purchase flows with an accent on AI experimentation, conversion optimization, and right-fit SKU growth. Focus on designing and executing high-velocity tests, analyzing funnel and subscription revenue impact, and building differentiated journeys for self-employed and Mid-Market customers.
Location: London, United Kingdom; hybrid role requiring attendance at the London office 3 days a week
Company
is a global financial technology platform offering products including QuickBooks, TurboTax, Credit Karma, and Mailchimp.
What you will do
- Map, measure, and optimize full-funnel customer journeys across paid, organic, and direct traffic.
- Own the AI and CRO roadmap for homepages, pricing pages, landing pages, and paid media across 20 websites.
- Design, build, analyze, and scale high-velocity and large-scale web and paid experiments.
- Connect landing-page messaging with paid-media hypotheses and track subscription revenue, conversion rates, and SKU mix.
- Design differentiated self-serve and high-touch journeys for self-employed and Mid-Market customers.
- Partner with Marketing, Product, Web, Analytics, and Media teams to launch new products, features, SKUs, and pricing content.
Requirements
- Hands-on experience in CRO, AI-enabled growth, funnel optimization, and growth experimentation.
- Paid search and/or programmatic media experience.
- Ability to own growth strategy and execution end to end, including hypothesis development, implementation, analysis, and scaling.
- Experience using AI-native tools and workflows such as Claude or equivalent, GitHub for HTML prototyping, Figma, and similar tools.
- Strong analytical skills, including deriving insights from raw data, building dashboards, diagnosing funnel breaks, and communicating commercial impact.
- Ability to prioritize initiatives, influence cross-functional stakeholders, and build commercially grounded roadmaps.
Nice to have
- Experience scaling journey optimization and CRO across multiple markets or regions.
- Background in SaaS, fintech, or digital-first subscription businesses.
- Experience with SMB segments, QuickBooks, payroll, or accountant funnels.
Culture & Benefits
- Collaborative environment spanning Marketing, Product, Web, Analytics, and Media.
- Competitive compensation package with performance-based rewards.
- Potential eligibility for cash bonus, equity rewards, and benefits under applicable plans.
- Regular compensation comparisons across ethnicity and gender categories to support fair pay.
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