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8 дней назад

Manager - Digital Marketing (Eloqua)

82 364 - 149 076$
Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Manager - Digital Marketing (Eloqua): Developing and implementing digital experience strategies that increase enrollment and persistence across healthcare education institutions with an accent on lifecycle KPIs, conversion initiatives, and email nurturing. Focus on optimizing the Eloqua-based marketing automation stack, identifying new digital tools, and mentoring digital marketing specialists.

Location: Lisle, Illinois, USA; hybrid schedule with four in-office days per week, Monday through Thursday

Salary: $82,364–$149,076 per year

Company

hirify.global is a healthcare education organization serving more than 97,000 students across five accredited institutions and addressing the U.S. healthcare workforce shortage.

What you will do

  • Develop and track digital experience KPIs across the complete student lifecycle.
  • Identify lifecycle opportunities and implement conversion-focused initiatives with stakeholders.
  • Serve as the primary resource for email, nurture, and digital experience strategies.
  • Collaborate with the digital experience technical lead to optimize the marketing technology stack and evaluate new tools.
  • Mentor a digital marketing specialist in developing and implementing strategies across the institution portfolio.

Requirements

  • Bachelor's degree in marketing or a related field.
  • Five years of marketing automation experience, including Eloqua, required.
  • Strong qualitative and quantitative analytical skills.
  • Strong leadership, written communication, oral presentation, and project management skills.
  • Self-motivated approach and ability to take initiative in a challenging, fast-paced environment.

Nice to have

  • Eloqua administration experience.

Culture & Benefits

  • Hybrid work environment with regular in-office collaboration.
  • Health, dental, vision, life, and disability insurance.
  • 401(k) retirement program with a 6% employer match.
  • Flexible Time Off policy and 12 paid holidays.
  • Eligibility for an annual incentive program based on individual and organizational performance.

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